How Using Scrum in Agile Marketing Brings Your Business More Visibility
Social media and content marketing are constantly evolving as technology and advertising takes center stage. When it comes to being ready for the latest marketing trends online, your business needs to have a strong leadership structure in place. Scrum methodology and agile marketing can be used together to build a stronger brand online. Team management…
How To Establish Thought Leadership In Your Niche
When it comes to building an authentic brand online, your audience needs to understand the value of what you have to offer them and how your expertise can truly help them. There are several ways in which you can build authority in today’s digital-driven world. As trends and technology have changed, the term influencer has…
How To Write A Perfect Guest Post Pitch (We Asked 84 Editors) [Infographic]
Guest posting plays a big role in many content marketing plans, but getting a foot in the door isn’t always easy. Most editors receive up to 10 pitches per day, and with 90% of them being so bad that editors don’t even read them properly, it’s hugely important to make sure that your guest post…
7 Tools to Create a Successful Local Content Marketing Strategy
Content marketing is the foundation of any digital visibility strategy, including local business marketing strategy. When done correctly, it increases brand awareness, builds loyalty, and leads to gradually and consistently increasing sales. Many local companies are unfortunately not doing it the right way. Many businesses think that content strategy is simply about creating a set…
12 Tools to Improve Your Mobile Productivity, Proofreading and WordPress Website
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Mobile productivity apps for business Proofreading tools for better content WordPress website plugins 4 Mobile Business Productivity Apps to Improve Your Online Presence 1)…
How To Incorporate Snackable Content In Your B2B Marketing Strategy
Marketers have always been looking for ways to capture the attention of their buyers and get new blog post ideas. The audience is narrow, defined and has very specific needs. As we all know, there is so much information around us that it’s becoming ever-harder to stand out among all our competitors and reach our prospects.…
The Benefits of Showcasing Company Culture in Digital Marketing
Having a strong sense of company culture in the workplace is more important than ever before — especially when your business is trying to stake a claim in today’s competitive and overcrowded marketplace. When everything a consumer could ever want or need is an Amazon Prime order away, how can you prove to would-be customers…
6 Actionable Ways to Overcome Writer’s Block Now
When you think of a creative block, what comes to mind? Maybe a writer who is agonizing over finishing that one great novel. Or an artist drinking themselves to death as they struggle for inspiration. It is quite the dramatic image. And legends of the great creative forces of our time and their inevitable breakdowns…
12 Tools to Improve Your Blog Content, SEO and Facebook Reach
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools for blog content SEO tools Improve your Facebook Reach Improve Your Blog Content With These 4 Tools 1) Long-Tail Keywords That Convert –…
B2B Content Marketing Tips to Reach Out to a Wider Audience
We are all too aware of the importance of content for B2B marketing. A short Google search will unearth many thousands of articles dedicated to this topic. An equal number discuss specific ways to use it in order to promote your brand. The problem is, the absolute majority of them seem to be written by…
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