9 Mistakes That Even Experienced Bloggers Make
Blogging is a tough but rewarding occupation when done correctly. The most experienced bloggers can attest to that. It’s a long process that also involves making mistakes and learning from them. Some people immediately know that they want to start a blog and make money. Others take a bit more time to figure out what they…
5 Ways to Optimize Your Content for Better Conversions
In this article, Shane Barker offers us 5 ways to optimize our content, gearing it towards better conversions. It another article in our “Great Articles You may have missed” series. Optimize Your Content. Get Better Conversions Content plays a vital role in the conversion funnel. It can be used to raise awareness about your product…
Find Link Building Opportunities From Your Competition
Some say that link building is dead. Well, link spamming is dead and let’s leave it at the beginning of the 2000s and forget it forever. In 2016, Google came out to prove that, as well as content, links are still key pillars of SEO. Links from relevant and trusted websites will not only boost…
How to Start a Business Blog [Infographic]
Over the years, blogging has changed. But it has changed for good. It was always personalized and meant to share personal views and knowledge. Now, it is more diverse, creating social and economic avenues for everyone who is connected to the internet. Having a business blog has long since become an essential part of any…
Get Better Results with Your Content Marketing
When people think of success with content marketing, it seems they think of big blogs with a lot of subscribers or a large social media following. The thought may be that if you could just hit that level of popularity, your blog will finally make it. The good news is you don’t need huge popularity.…
Influencer Marketing? How the Potato Was Made Popular
Our friend Scott Aughtmon can certainly tell a great story! Often, on subjects you’d least expect! How can the humble potato be linked with influencer marketing? Prepare to be entertained as you are informed. This is a perfect light read for a Friday or weekend. We hope you enjoy reading it as much as we…
6 Reasons Your Content Is Not Ranking Well on Google
You have a comprehensive content strategy. You produce amazing articles, infographics and case studies that are shared a lot on social media platforms. Your content drives tons of comments. Yet, when it comes to Google, your content is invisible. It’s ranking is poor to apparently non-existent! Why does that happen? Sometimes even the most engaging…
5 Methods to Find Your Competitive Content Advantage
A piece of content will have good value if it has a competitive advantage. Strategizing is helpful in the beginning, but it’s execution and how well it’s done that will make a difference in the long run. Moreover, before you can execute properly, there are five things to analyze in finding your competitive advantage. Each…
Visual Marketing: Either You’re In or Your Brand Is Out!
In the faster than The Flash digital age, the future of marketing is visual. With the advent of social media, smartphones and use of visual content, marketing today is more dynamic and versatile than ever before, and still growing and evolving. A study from Wharton School of Business found that 67% of the audience (from Piktochart blog)…
3 Digital Marketing Trends to Prepare for in 2018
A serious marketing expert explores every new trend. They don’t judge. They test. Then, they decide if the trend works for their campaigns. At its core, marketing is all about selling products or services in a way that engages the target audience. The problem is, audience preferences evolve. That’s how digital marketing trends are developed.…
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