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Susan Gilbert

16 Facebook, Twitter, AI and Business Marketing Tools

Facebook and Twitter Management tools plus AI and Business management

The following is made up of 4 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Improving your Facebook Page Better business management Artificial Intelligence Tools Marketing management for Twitter Use These Facebook Apps To Help Grow Your Page 1)…


Susan Gilbert

How to Best Connect with Influencers

Connect with Influencers

Has your business made the right connections with important influencers in your niche yet? These are the online voices who have the ability to reach audiences and compel them to take action based on their advice and recommendations. Leaders like these have invested time and effort over a long period to build trust and authority.…


Vaibhav Kakkar

Drooping Customer Engagement? Social Media To The Rescue

Is Your Customer Engagement Drooping?

Customer retention and repeat purchases don’t have to be a myth. All your customers, or at least 80% of them, are merely hungry for a personalized experience. If you can give them that, you can crack the code to higher engagement. As for the channel of engagement, while a blog and a customer support team…


Meredith Wood

11 Types of Difficult Customers and How to Handle Them [Infographic]

Difficult Customers

To state the blindingly obvious, your business is nothing without customers. Every interaction a customer has with a business comes helps that customer decide their attitude towards the business. These interactions include: The actual product or service that the business is based on The advertising that the customer is exposed to – whether on social media or…


Avinash Nair

The 3 Most Important Things to Outsource in an Online Business

What should you outsource?

If you’ve recently launched an eCommerce business, or are thinking of doing so, you’ve probably heard something along the lines of: “One of the best things about running an online business is the freedom it provides.” Running a virtual company does offer more freedom and flexibility than a traditional company might. There is no physical…


Susan Gilbert

12 Tools To Improve Instagram Marketing, Subscribers and Websites

Instagram Marketing, Blog Subscribers and Wordpress Plugins

The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Instagram marketing tools Subscriber tools for blogs WordPress plugins Power up Your Instagram Marketing With These 4 Mobile Apps 1) Better quality images –…


Susan Gilbert

This Is Why You Need to Narrow Your Marketing Focus

Narrow Your Marketing Focus

Is your business spinning its wheels with every popular social media marketing platform? Narrow Your Marketing Focus! After losing traction, you may have been spending more money in your budget than you have wanted to on advertising. But you can still succeed in reaching an audience by focusing on the right methods without the need…


Susan Gilbert

12 Tools For Lead Generation, Infographic Creation, and Images

Tools For Lead Generation, Infographic Creation and Images

The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Lead Generation Tools Resources to Create Infographics Image Tools 4 Tools That Will Power Up Your Lead Generation 1) Understand your target audience –…


Susan Gilbert

How To Effectively Market Your Business Book

Market Your Business Book

As a business owner, the one thing you need most is building a trusted community who will recommend you to others. Next to marketing, publishing a book can elevate your brand to new heights. But how exactly do you effectively handle both without delaying your publishing date? Before even considering becoming a published author, let’s take…


Greg Satell

The 3 Not So Easy Steps To Innovation and Problem Solving

Innovation and Problem Solving

This article by Greg Satell (aka Digital Tonto) tackles the subjects of problem-solving and innovation.  I hope you are as stimulated by it as I was. It is another in our “Great Articles You May Have Missed” series. Tackling Innovation In 3 (Not So Easy) Steps By the early 20th century, the world’s great mathematicians knew…


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