February 27, 2020
Post: SMS Marketing 101: A Guide to Get You Started
People carry their phones around with them every day. Taking note of this, businesses decided that they could implement texts and other services into their marketing strategies. From here, businesses began to form SMS marketing strategies to reach out to customers in a convenient way. While SMS marketing can benefit businesses, some may not know…
February 26, 2020
Post: Our Guest Blogging Guidelines
We really need you to read these guidelines Claiming to read them but proving you didn’t, is not a good look! There are some really important things in these guidelines that are missed by most people. Whereas we feel that people should read the entire document, failure to comply with the red text items will…
October 15, 2019
Post: Does Instagram Marketing Have a Place in B2B? Yes, and Here’s How
A simple mention of the “Instagram” platform often times spawns images of designer clothing, influencers, and blatantly photoshopped images. Generally, Instagram is perceived as a B2C-dominated platform. But can it be used for B2B marketing? The simple answer is: Definitely! However, it’s a different ballgame. Many brands are jumping onboard by using this platform to…
July 30, 2019
Post: 7 Tools to Create a Successful Local Content Marketing Strategy
Content marketing is the foundation of any digital visibility strategy, including local business marketing strategy. When done correctly, it increases brand awareness, builds loyalty, and leads to gradually and consistently increasing sales. Many local companies are unfortunately not doing it the right way. Many businesses think that content strategy is simply about creating a set…
March 26, 2019
Post: 10 Essential Aspects Of Content Marketing: From Instagram To Local Business
Editor’s note: Not everyone is an expert. And even experienced writers can do with a simple, yet comprehensive guide on subjects they are familiar with. This guide to essential aspects of content marketing will be particularly helpful to those starting out but may be worth a read for others also. Essential Aspects of Content Marketing…
December 6, 2018
Post: 5 Types of Videos That Will Boost Your Content Marketing Strategy
The dream of video marketers has finally come true: people want to see more videos from the brands they love. It’s not a sales pitch or the promise of a distant future. People really prefer videos over other content types. That should be reason enough to put them at the center of your content marketing…
November 13, 2018
Post: The Second Screen Viewing Trend That’s Reshaping Marketing
TV is becoming social and interactive. How? Let’s delve deeper.
September 20, 2018
Post: How to Boost Website Traffic Using Social Media
You should always look at your website as the “central station” for everything that your business is doing online. It is the place where potential customers come to get information about your company, its products and services. And it’s where they ultimately make a purchase. Your website will also provide you with leads, customers, and…
August 28, 2018
Post: 7 Strategies to Boost Your Ecommerce Sales With Facebook Ads
The growth and popularity of social media for marketing has been phenomenal. In just a few years, Facebook has become the go-to marketplace for many brands and marketers. Facebook may have started out with the intent to connect you with people who are close to you. However, with over 2 billion monthly active users, it…
May 30, 2018
Post: How To Combine SEO and UX to Improve Your Website
Remember the good old days when all you needed to do to be ranked as number one in search engines is to stuff your page with keywords? Now those search engines consider hundreds of factors when deciding which pages will have the highest rank. This is where UX, user experience, comes into play. So many…
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