eCommerce Email Marketing: The Key to Long-Lasting Relationships with Customers
For many businesses, building a long-lasting relationship with customers is key to establishing a fan base and a stable stream of revenue. There are many ways to establish this, but the most effective way is through email marketing. It might sound crazy, but email marketing can be strategized in a vast number of ways to…
Personalization and 5 Other Ways to Master Your Social Selling
Editor’s note: We know that many regular Curatti readers have already mastered social selling. This is for those who either haven’t yet taken the plunge or feel that their approach needs some tweaking: Many businesses rely on a sales team or even lead-nurturing social campaigns to gain prospective clients or buyers. However, social media can…
eCommerce CRO: 10 Tips on Improving Your Conversion Rates
You have invested in your eCommerce website. Your awesome team was involved. You have started from scratch (or upgraded your blog to include an eCommerce element), built, and (finally!) marketed it. Time to sit back, relax, and wait for the sales. Right? Um, I hate to be the bearer of bad news, but are you…
5 Tips on Boosting Your Business’ Average Order Value
Average order value (AOV) is an often-overlooked metric in the digital business world. Marketers tend to focus on promoting frictionless conversions (CR) and customer loyalty (CLV) while forgetting about the enormous impact a 15% bump in AOV can have on a company’s bottom line. And the strange thing is, boosting AOV doesn’t call for a…
12 Social Media Networking, LinkedIn for Business, and eCommerce Sales Tools
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Social Media Networking LinkedIn for Business eCommerce Sales Improve Your Networking on Social Media with These 4 Tools 1) Get Focused on the Right…
7 Steps For Writing The Perfect Landing Page Copy (With Examples)
Whether you’re a B2B sales manager, B2B sales rep, or a digital marketer, if you have ever attempted to write a landing page copy that converts, then you already know what a daunting task that can be. Luckily, you don’t have to be a master wordsmith to write a copy that speaks to your audience. …
So, You Want to Add eCommerce? A Guide
While some entrepreneurs start with an idea for a product, some just start with an idea. Whether it’s a need for knowledge in your community niche, a passion to create and share your art, or just a place to post things that you think are funny, there are millions of people creating content every day…
How Website Design Influences UX of eCommerce Stores
B2B eCommerce is growing at an astonishing pace. According to the latest Forrester’s research, 74% of B2B buyers make least half of their work purchases online. Moreover, the same study claims that this industry is expected to reach $1.1 trillion by 2020. In such a competitive landscape, it is user experience that can make or…
12 Brand Visibility, WordPress Blog Sales, and Market Analysis Tools
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Brand Visibility WordPress Blog Sales Market Analysis Increase Your Brand Visibility With These 4 Tools 1) Connect With The Best Talent – Bullhorn Recruit…
How to Use Google Analytics to Improve Conversions: A Guide for eCommerce Owners
As eCommerce owners, you know data is vital to the success of your online store. From calculating inventory to understanding the total number of sales — data can tell you whether your store is on the right path to success. As you know, among all the tools one can use for harnessing data, Google Analytics…
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