Alice Elliott
March 3, 2017

Curatti On Air: How The Power Of Commenting Benefits Bloggers

Curatti On Air: Alice Elliott

If you want to draw the right kind of attention to yourself in the blogosphere, the best way to go about it is to comment on other blogs. That’s why when I participated in this Curatti On Air Interview (see below) I was extremely keen to talk about commenting (as well as other aspects of blogging): In the…


Bryan Kramer
March 2, 2017

Why You Should Use Bite-Sized Content To Capture Attention

Bite-sized content

In this article, Bryan Kramer talks of his fondness for “atomization”. Whereas this term is not typically used in conjunction with marketing, Bryan borrows it to describe producing bite-sized content from larger articles or reports. He describes why this captures the attention of those who may not read the longer form. It makes for interesting…


Susan Gilbert
March 1, 2017

15 Ways To Improve Your Email Marketing [Infographic]

Email marketing

We’ve all heard that “the money is in the list”.  Whether that’s an email or subscribers list, staying in touch with timely, fun and informative information can be daunting. If you’ve ever struggled with coming up with ideas on what to send your email list, struggle no longer. Here are 15 ideas you can use…


Andy Capaloff
February 28, 2017

Follow Links in Sponsored Posts: Why You Should Resist The Money

Follow Links v Nofollow Links

I’ll keep this article as concise and informative as possible. If you have a blog with decent traffic, chances are, you will receive inquiries for sponsored content. Some of these solicitations will include the demand that you include follow links (sometimes called ‘dofollow links’). It can surely be tempting to accede to this requirement and…


Raymond Morin
February 27, 2017

Trust Barometer 2017: The Ultimate Alarm for Organizations

Edelman Trust Barometer

On January 15, 2017, the public relations firm Edelman presented its annual trust report. The findings were then published by PR Newswire with a rather explosive title: 2017 Edelman Trust Barometer Reveals Global Implosion of Trust. The subtitle is perhaps even more sobering: “CEO Credibility at Lowest Level Ever” (PRNewswire). Edelman surveyed more than 33,000…


Tony Zambito
February 24, 2017

6 New Approaches To Understanding Customers

customers

This piece by Tony Zambito is very thought-provoking. It looks at how digital transformation is causing us to find new ways of understanding our customers. Don’t feel much like reading, but want to watch something instead? You can scroll down to the amazing video by Gerd Leonhard or click here.  This is another installment in…


Shiju Mathew
February 23, 2017

5 High Value Cross-platform eCommerce Marketing Tips

Cross-platform marketing

“Deliver the right message at the right time.” is a phrase oft-repeated as a mantra for any marketing campaign to succeed. However, marketers these days have another crucial aspect to take care of when it comes to reaching out effectively to their customers: the platform. Today’s customers no longer connect with your brand using just…


Ashley Faulkes
February 22, 2017

4 Unusual Ways To Boost Your Website SEO

Website SEO

[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text] There are so many things you could do on your website to get more visitors and traffic, but you don’t always know what they are! Well, you are in luck. In this post I am going to show you 4 surprising ways you can get more traffic to your website and impress…


Alice Elliott
February 21, 2017

How An Awesome Headline Can Make a Big Difference to Your Post

awesome headline

The first thing your reader will probably read will be your post’s headline. But it won’t necessarily be on your blog. This is because the headline’s purpose is to act as a hook to draw your reader into your blog to read your post. And it can be found in a variety of different places. RSS delivers your post’s…


Nazareth Qarbozian
February 20, 2017

Interview: Social Media Marketing Trends For 2017 & Beyond

Social Media Marketing: Jan Gordon Interview

Foreword Prior to this interview, I worked with a number of major influencers, including Sam Hurley, Timothy Hughes. I continue with excitement and optimism that people want content which is fresh, to the point and from the influencer themselves.Therefore it is great to announce my next interview with Jan Gordon. Jan was voted a Top…


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