This is the twelfth and final post in a 12 month series on the use of Instagram for businesses. With Instagram gaining popularity and influence, more people and businesses are using Instagram. There has never been a better time to use this platform to reach your audience and customers! But, it’s important that you use Instagram…
Savvy Tips From the Pros to Market Your Small Business Through Podcasting According to The Infinite Dial, a research study from Edison Research, 39 million Americans listened to a podcast in the last month. Podcasts reach an engaged audience who have easy access to listen on demand on their mobile devices and in their cars.…
The digital divide generations With the influx of digital natives in the labor market in recent years, a tech-skills divide between the generations is becoming more obvious. We see this rift reflected both in the schools and in the family unit. Consequently, the transmission of knowledge and digital learning from one generation to another has…
Are you getting the right responses from your customers? If the answer is no, maybe this is a good time to take a look at the conversions from your leads, and ask yourself, “How would my customers like to see me do better for them?” While building a list of subscribers is important, it is…
With our New Year’s Day hangover now complete, social media and digital marketers are ready to begin the year. While business for most begins again Monday, social media marketers have been feverishly at work, recapping the past year and predicting what’s to come. Let’s take a look at what marketers – who shall remain unnamed,…
The History Of The Theory of Information Overload First, let’s talk about the historical precedence of the information overload theory. I imagine the 2nd day after we emerged from caves, one caveman grunting to the other that there was just too much stuff to process to survive for him to go on. Luckily for us,…
Curatti Social Media Recap #1 We’ve finally arrived at the final day of 2014, rapidly approaching the New Year celebrations. 2014 has been yet another banner year for social media, digital marketing, and the era of curation as the companies surrounding the trend make waves. In a 10 article series, we have been counting down…
You’ve spent precious time setting up an autoresponder for your business connections and writing thoughtful emails. However when you take a look at the numbers you’re not seeing conversions – or more commonly called, a good open rate. Wikipedia defines the term email open rate as a measure primarily used by marketers as an indication…
As we approach the end of our first full year online, we wanted to pay homage to each of our authors by resharing one of their original articles from 2014, along with a brief curation of each. These are presented alphabetically, by first name, and split over 3 days. (In each instance, you can click on…
