Articles by Jan Gordon

Jan Gordon
January 20, 2017

Curatti On Air – The John Paul Aguiar Interview (Video)

Curatti On Air John Paul Aguiar

  In our first Curatti On Air video, we chatted with the Blogger’s Blogger, John Paul Aguiar. The conversation was illuminating, as the heart of John’s Chunky System came from the one thing we can all identify with – lack of time! Except in John’s case, there was a health driver in there also. John…


Jan Gordon
December 29, 2016
Curatti Thank You, 2016

Since our launch 3 years ago, Curatti has evolved into a crowd-sourced blog. Was this intended? Probably not! But it’s quite a journey, and one that we lightly guide , but ultimately go along with. In any given week, we will get several inquiries by potential new guest bloggers. There are also no shortage of…



Jan Gordon
December 22, 2016

Curatti Best Articles of 2016 – Part Two

Curatti Thank You, 2016

Since our launch 3 years ago, Curatti has evolved into a crowd-sourced blog. Was this intended? Probably not! But it’s quite a journey, and one that we lightly guide , but ultimately go along with. In any given week, we will get several inquiries by potential new guest bloggers. There are also no shortage of…


Jan Gordon
December 15, 2016

Curatti Best Articles of 2016 – Part One

Curatti Thank You, 2016

Since our launch 3 years ago, Curatti has evolved into a crowd-sourced blog. Was this intended? Probably not! But it’s quite a journey, and one that we lightly guide , but ultimately go along with. In any given week, we will get several inquiries by potential new guest bloggers. There are also no shortage of…


Jan Gordon
June 19, 2016

Generate More Sales With Facebook Custom Audience

Would you like better insights into your potential customers on Facebook? Do you already have a healthy list of subscribers to tap into? Then you will love using the Custom Audience feature — a free tool that helps your business zero in on the right target market through the connections you already have. Salesforce Canada…


Jan Gordon
December 31, 2015

Curatti Best Articles of 2015 – Part 2

2015 has been and gone, and we now welcome 2016 into our lives. May it be the best year yet for you and yours. Once again, we’d like to offer a big thank you to all of our readers and advocates. And of course, we’d like to thank our great writers, who make Curatti what…


Jan Gordon
December 30, 2015

Curatti Best Articles of 2015 – Part 1

As 2015 draws to an end, all of us at Curatti would like to offer a big thank you to all of our readers and advocates. More than anyone, however, we’d like to thank our great writers, who make this site what it is. Happy New Year to all! Here is Part One of a…


Jan Gordon
December 13, 2015

The Life Cycle of the Brand Advocate

Developing a dynamic action plan that optimizes marketplace opportunity is a top priority for any business owner. Implementing this plan most often translates to creative tactical strategies that competitively position a product or service for conversion. With more and more consumers relying on social media to drive their purchasing habits, the endorsement of a qualified…


Jan Gordon
December 6, 2015

How to Create an Online Community that Converts

Establishing long-term loyalty in today’s marketplace is remarkably similar to a run of salmon battling their way upstream. Pushing forward to navigate the powerful current of endless information, business owners must implement exceptional strategies to consistently reach the higher ground where consumers continually convert. Consumers have expertly adapted to the incessant flow of information, mindlessly…


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