Protecting Your Blog and Social Media from Cybercrime
In today’s digital era, where personal branding, blogging, and social media play pivotal roles in business growth, cybersecurity has become paramount. As a blogger or social media influencer, you’re not just a content creator; you’re a brand and potentially a target. Protecting yourself from cybercrime isn’t just good sense—it’s an absolute necessity. Here’s how to…
How to Get Started with Podcast Marketing
Most people who provide content online do so through the more traditional text medium of blogging. But if you stick with a single platform, you are really missing out on your chance to expand your user base and offer something special to your readers. Which is where podcasts come in, one of the most popular…
Get Out of Town! Automating Digital Marketing for Vacations
Vacation season is upon us! This means sun, sand, and lots of travel are on the horizon and vacation days are populating your calendar. As a small business, time away from the office needs to be handled carefully, whether you’re a team of one or have a handful of employees. You know that just because…
How to Create More Content Effectively
Frequently I get asked the question that haunts me a little: “What is the most important content I should be developing right now?” This is problematic for me because I have no idea what your goals and objectives are. Nevertheless, let’s put that aside and assume you have a plan and goals. One of the…
5 Steps & 5 Tools For Making a Great Editorial Calendar
In the past eight years I have worked as an editor for several huge websites. Those don’t include my own, where I have been 100% responsible for all upkeep and content published. I can say, with a great deal of experience backing it up, that having a solid editorial calendar is the most important tool…
5 Ways To Follow Up With Somebody Without Being Annoying
Have you ever been in a situation where you knew that you had an absolutely fantastic proposal or deal for a prospect, but just couldn’t seem to get them interested? You emailed, called, and texted and they didn’t reply. If you’ve experienced this, then you know that it doesn’t take long before you start feeling…
The Dangers Of Bad Business Blogging
Business blogging, when done well, it can be great for your business, raising awareness of your brand and encouraging traffic to your website. If it’s not done well it can have some pretty damaging effects. The fact is that it’s so easy to start a blog, meaning everyone and anyone can unleash their thoughts and…
10+ Content Curation Tools to Boost Your Productivity
I am in love with these tools! As an avid content curator, I am always looking for the latest and best thing in the industry to help me do it faster, easier and in a more organized way. We are now in a time that is based so heavily around curation that you can find…
5 Screenshot Tools to Aid Your Visual Tweets
There’s no single opinion as to whether visual Tweets (i.e. Tweets that have an uploaded image that go with them) are good or bad. Some people claim they are annoying and people unfollow you because of them. Others say they see many more interactions with tweets that are accompanied by an appealing image (Stats seem…
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