Articles by Andy Capaloff

Andy Capaloff
July 23, 2020

Blogs, Freebies, and Paywalls: The Value Assignment Conundrum

I’m inspired. Sometimes, you need to look at what other people are saying in order to put your own thoughts into words. And so, I can hopefully now frame the great value assignment conundrum – at least to my own satisfaction. At what point does giving away too much for free diminish the perceived value…



Andy Capaloff
July 9, 2020

Do-It-Yourself WordPress Site Updates Seem Scary – Part One

Do-It-Yourself WordPress Site Upgrades

I’m an old-school techie. This may make me more dangerous than someone with little to no technical knowledge at all. Or maybe it makes me more scared. Because I know the damage that barreling in fearlessly to some do-it-yourself upgrading can cause. And this stuff is nothing like what I used to do professionally –…



Andy Capaloff
June 18, 2020

The Best Possible Answer To An Imperfect Question Is Still Wrong!

In Search Of The Best Possible Question

No beating around the bush here. I don’t care who you are, or how good you are at asking incisive questions, you simply cannot ask the best possible questions. At least not without help. Why, you ask? Easy answer! We are all limited by our own life experiences. Sure, we might typically ask better questions…


Andy Capaloff
June 11, 2020

Birthday Ponderings in the Year of Coronavirus

My Coronavirus Birthday

Close to a third of people have had birthdays since the scale of the virus became known, and life changed for all. I’m lucky. In Arizona, restaurants are open – for now. And although I will not eat indoors, the weather is good enough to eat in the places that have outdoor dining. So I…



Andy Capaloff
May 14, 2020

If You’re Working From Home, You Need More Data Backups

Here's Why You Need More Data Backups

This will be very short as it’s a single message. I believe that the common wisdom on data backups is wrong. But it’s very easy to fix. The Cloud Is Great But Isn’t The Be All and End All Everyone is trying to sell you Cloud backups. I’m not knocking them. I believe the first…




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