Category: Social Media

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Gloria Kopp
November 21, 2016

12 Essential Tools To Help Your Content Marketing Convert

essential tools

When it comes to writing for social media, the toughest part is creating content that’s engaging enough to make people want to click, read and share. All of the components have got to be there – a great headline, quality content and valuable information that readers will want to pass along to others. Give your…


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Aliona Tarankova
November 9, 2016

The History & Future of Social Media Growth [Infographic]

Social Media Trends

Social media is something everyone reading this article is likely to take for granted. We could be forgiven for feeling as if it has been with us forever, that everyone is on it, and that it is as much a part of everyone’s life as it is ours. Quite the contrary though! The majority of…


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Shelly Kramer
November 8, 2016

6 Key Metrics for Measuring B2B Social Media ROI

Metrics for Social Media ROI

Another in our “Great Articles You may have missed” series. This is a subject we all need to know more about but perhaps tend to steer clear of. Surely though, a metrics article about Social Media ROI is too good to pass up? Key Metrics for Measuring B2B Social Media ROI Social media has become…


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Susan Gilbert
October 18, 2016

12 Tools For Social Media Insights, Twitter Analytics and Marketing

Marketing Tools

The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools around a specific area of your business. The subjects today are: Social Media Insights Twitter Analytics Marketing   Social Media Insight Tools 1) Discover the right audience to connect with – Audiense Find out exactly who your…


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Shane Barker
October 17, 2016

How to Find and Engage Social Media Influencers

You’re aware of the huge impact social media influencers can have on your reputation, and marketing efforts. And you’ve decided to give influencer marketing a try. The only problem is – you don’t know where to find influencers, or how to get started. In order for your influencer marketing campaign to be successful, you need…


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Matt Banner
October 13, 2016

The Evolution And Psychology Of Social Media

Evolution of Social Media

Foreword: This is perfect Friday or weekend reading. Matt has put together a fascinating gif demonstrating the worldwide growth of Social Media over the last 12 years. He has complemented it with a thoughtful history of how it has affected business, and the psychology around both why it works and how to make it work…


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Andy Capaloff
October 6, 2016

Social Media Tips, Tools and Fun Facts [Infographic]

Every now and then, we like to make a slight departure from our usual posts. Today, we’re presenting an Infographic of Social Media Tips, Tools and Fun facts that was created by Jason Jackson of HostingCaptain.com. The obligatory best posting times are naturally included! It covers Instagram, Facebook, Twitter and Pinterest. The research and design…


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Susan Gilbert
September 19, 2016

Take Your Facebook Ads To a New Level

Facebook ads are not only a great way to grow your business Page — they also can help improve your website traffic and conversion rates. According to a Socialbakers report, 92 percent of marketers are now advertising on this powerhouse social network. The retargeting feature, launched at the beginning of last year, can give your…


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Wade Harman
September 4, 2016

The Pinterest Secret That Will Improve Your Social

Pinterest

Images impact your brain a lot easier than text does. If you’ve been in the social media industry for any amount of time you already know this. That is why it is so easy to build traffic over on the Pinterest platform. Take Twitter for example, even 140 characters take the brain a little longer…


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Nicholas Scalice
August 28, 2016

How To Use Snapchat For Business and Fun [Infographic]

The new mobile messaging platforms offer device users a vast array of options for communicating with friends, family members and coworkers. Among the most popular of these apps is Snapchat. In this article, we are going to take a look at the functionality of Snapchat, and talk about the many ways that it can be…


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