November 21, 2022
Life and Business After Twitter (and Facebook?) #HaveYourSay
When something this potentially seismic unfolds, it’s important that as many people’s opinions as possible are crowd-sourced. So, below, you’ll find our invitation to you to #HaveYourSay. Business After Twitter #HaveYourSay At the last count that I’m aware of, the value of Twitter was down to $8 billion. I’m sure that number has plummeted further.…
November 16, 2021
12 Brand Mention, Twitter Strategy and GIF Making Tools
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Brand Mention Monitoring Twitter Strategy GIF Making and Sharing Find Brand Mentions With These 4 Social Monitoring Tools 1) Get Ahead of the Competition…
June 22, 2021
9 Actionable Tips To Get A Million Views On Quora
Whether you’re looking to promote your latest product or gain traffic for your site, Quora can be a powerful lever in your marketing strategy. But how exactly can you use Quora to your advantage and leverage its enormous reach to get millions of views? Over the past 12 months, my Quora answers have received about…
May 13, 2021
Is Reddit the future of Organic Social Media Marketing?
Reddit has become the most influential social forums as more businesses leverage it as an effective SMM channel. The biggest plus side of this forum is that it effectively directs organic traffic, and it is an affordable option for small businesses. How much bigger is Reddit going to get? $919 Million Dollars of Funding Raised…
April 21, 2021
How to Create B2B ToFu Content with the Help of Customer Support
For many B2B businesses, content is their lifeblood. Content helps them bring organic traffic, establishes expertise, and gets them leads. For many others, publishing hundreds of articles isn’t getting them the return they’d hoped to. This begs the question: Is the content you’re creating disconnected from what your customers want from you? This post aims…
April 13, 2021
How to Develop Efficient Social Media Guidelines That Will Protect Your Business
Have you ever feel overwhelmed at the thought of creating social media guidelines for protecting your business reputation? Many wonder how to develop efficient guidelines for social media that educate team members, encourage team collaboration, and protect their business. This article shares proven strategies for creating guidelines that offer an effective work plan for using…
April 8, 2021
The Anatomy Of The Instagram Bio (Plus Bio Ideas To Draw Inspiration From)
When you think of Instagram, chances are the first thing that comes to mind is photos. After that, perhaps videos and Instagram Reels would pop into your head. But text? That’s probably pretty far down on your list of things you associate with Instagram. Yet in some cases, text can be the deciding factor between…
March 16, 2021
Comment Management On Social Media: Best Practices
As your business evolves, more people will engage with you on social media. That’s terrific. But with all that exposure also comes some reputation risks. A single comment reply from a brand can hurt its reputation in the eyes of many potential clients. And, of course, not much can be conveyed through a single-word comment.…
December 9, 2020
How To Establish Your Brand as a Thought Leader
There are several ways in which you can build a brand reputation of authority online amidst changes in marketing methods. The term influencer has become widely used and doesn’t convey what your brand is truly about. To be truly effective, you should look instead to becoming a thought leader in your industry. And you do…
November 28, 2020
How To Attract More Social Media Readers Using Emotional Marketing
There is a genius that has still yet to be cultivated in social media called emotional marketing. But what is it exactly? Emotional marketing is basically things that build your ego and make you feel confident about yourself. In other words, there are brand names out there that are so solid with some people that…
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