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Susan Gilbert

12 Buyer Insight, Sales Pages, and Social Media Groups Tools

Buyer Insight, Sales Pages, and Social Media Groups Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Better buyer Insights Creating effective sales pages Increasing connections in Social Media Groups Use These 4 Tools For Better Buyer Insights 1) Get The…


Susan Gilbert

12 Paid Advertising, Business Conversions, and LinkedIn Marketing Tools

Paid Advertising, Business Conversions, and LinkedIn Marketing Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Paid Advertising Business Conversions LinkedIn Marketing 4 Paid Advertising Tools That Can Increase Your Sales 1) Leverage Commerce Media – Criteo Use technology to…


Raymond Morin

The Changing Landscape of Social Media Usage

Social Media usage

The 2016 Nielsen Report On Social Media Usage At the beginning of the year, the Dutch survey firm Nielsen published its annual Social Media Report on the use of Internet and social media. It reveals very interesting figures on user habits. Contrary to expectations, we learn that the biggest users are not the Millennials. Gen X’ers…


Andy Capaloff

Surveys: The Perils & Pitfalls And How To Overcome Them

Surveys - We're listening

You’d think that just putting together a survey would be easy, right? Just ask the questions that you feel need answering, then decide the format and software, and where you want to post it. So easy in fact, that at least as of 2013, according to vovici.com, it was estimated that American adults received 7…


Diana Beyer

How to Encourage Your Customers to Provide Real Feedback

“Tell us what you think.” In almost every transaction that you complete, you are asked in some way to give your feedback. This is because smart business owners know that gathering feedback from customers, analyzing it, and using that information to make improvements is the best way to ensure that customers are continually receiving the…