12 Tools & Strategies For Productivity, Reputation & Websites
The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Business Productivity Apps Strategies to Help Improve Your Brand Reputation WordPress Plugins for Business Websites These 4 Mobile Business Productivity Apps Improve Your Online…
11 Tools & Apps to Improve Your Mobile Marketing Strategy
Of course a mobile marketing strategy is important. We all know that. But are we doing everything we can? And are we doing it right? Shelly Kramer offers 11 tactics we can use to power our mobile marketings. This is another in our “Great Articles You may have missed” series. Mobile Marketing Strategy Want to…
Advanced Tips for Effective Lead Generation
The driving forces for any business – converting leads to customers, growing traffic to the website and increasing revenue derived from existing customers – have remained constant for many years. However, there has been a lot of interesting shifts over the years in the way companies pursue these goals. Is it really important to pay…
How to Determine Your Social Media Branding Strategy
Jenn Herman talks about Social Media Branding, including style, content type and strategy, brand voice and interactions. And she rounds it out with a mention of brand loyalty. It is another in our “Great Articles You may have missed” series. The Right Social Media Branding Strategy For You You may thinking that branding for social media…
5 Essential Tips For Creating A Killer Corporate Wiki
Knowledge sharing is of crucial importance for, well, just about anything. In companies large and small, software technology and techniques developed for easier exchange of company-wide know-how can make a world of difference. Not only can corporate wiki software make communication smooth and collaboration fruitful, it can efficiently boost productivity of each employee and streamline…
How Much Should You Invest in B2B Marketing?
As many will attest, B2B marketing requires a very strategic approach. Unlike B2C, where you are only working to appeal to a single person, your messaging must adhere to a multitude of interests and concerns. When dealing with larger B2B organizations, there may be 5 people with whom your marketing strategy must speak: The Initiator…
Could WordPress Pings Really Get You Instant Traffic?
Here’s Why Your Innovation Strategy Will Probably Fail
In this article, Greg Satell (aka Digital Tonto) discusses why so many innovation strategies fail. Even those that have previously excelled, will sooner or later encounter problems. Want to know why? Read on! This is another in our “Great Articles You may have missed” series. Why Your Innovation Strategy Will Fail A decade ago, Apple…
Caution! This Is Why the Majority of Websites Fail
Did you have a web designer design your website? How’s the SEO? John Jantsch attributes this is the main reason that websites fail. This article is food for thought, to put it lightly. It is another in our “Great Articles You may have missed” series. Why Websites Fail Gone are the days where businesses can…
5 Essential Elements Of Powerful Brand Storytelling
Brand storytelling has become an essential part of an effective marketing strategy. So, what is brand storytelling, and why is it so important? Storytelling is not intended to be a “selling” tool. It’s a method of building strong relationships with your customers and a thriving community of loyalists over time. A good story can tell…
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