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Adelina Karpenkova

Why Backlinks May Hurt Your SEO & How to Boost Inbound Links

Improve Your Backlinks Strategy

Link building is one of the key steps to improving your page rankings. But not everyone realizes that backlinks are a part of their trust factor. Many think that links are just a ‘number game.’ That’s why people started to buy links, insert their links in blog comments, and create unnatural anchor texts. All these…


Anna Fox

9 Collaboration Tools for a More Efficient Content Marketing Team

Content Marketing Collaboration Tools

Content marketing can be quite daunting – especially for marketers who have to work in a team. Working together to achieve optimal results requires team members to adjust. That means that they are usually on the lookout for various advanced tools that will make their common work easier and faster. Content marketing can include an…


Anna Rud

5 Editorial Guidelines Based Tips To Writing Better Content

Editorial Guidelines

As a content marketer, I have to read editorial guidelines literally every single day. I’ve read so many of them that sometimes I can predict the end of sentences. Some can argue that every blog has its particular requirements, but there are always some common things I find on every “write-for-us” page. The main points…


Anna Rud

How To Turn Your Good Idea Into a Great Article

Turn Your Good Idea Into a Great Article

Blank pages are the deepest fear of everyone who is involved in the process of writing. Every day you’re looking for the topics that you believe your audience will love. Once your post is ready, you face another problem: what heading to choose so that your great article might shine? Well, in short, there are…


Irene Dobik

Find Link Building Opportunities From Your Competition

Find Link Building Opportunities From Your Competition

Some say that link building is dead. Well, link spamming is dead and let’s leave it at the beginning of the 2000s and forget it forever. In 2016, Google came out to prove that, as well as content, links are still key pillars of SEO. Links from relevant and trusted websites will not only boost…


Eleonora Zolotaryova

11 Essential SEO Promotion Stages For Your Website

Stages of SEO

Just like everything else in the world, SEO promotion doesn’t have one single all-purpose algorithm of success. This algorithm may vary depending on a country where you are promoting, a specificity of the promoted site and others. But there is still something every SEO should include in any promotion strategy. In this article, you’ll find…


Eleonora Zolotaryova

How To Get Your First Website or Major Site Upgrade Right

First website

Everything happens for the first time. Even your own website. Whether it’s your company’s website, online store or blog, there are basic points to follow if you want to succeed. The algorithm of action, which I describe in this article, was worked out over several years in the field of marketing and SEO. Many of…


Eleonora Zolotaryova

4 Simple Free SEO Study Resources For Content Marketers

Free SEO study resources

Content marketing and SEO are very interrelated. Every marketer is aware of this truth, as well as the fact that if you know the basics of SEO, you can success. However, not everyone is ready (or able) to allocate time to study it. This article will hopefully stimulate you to drop all excuses and increase…


Linda Craig

16 Uncommonly Excellent Content Marketing Tools

There is one word that comes to mind when you think about developing new content: Creativity. In order to stand out from the crowd, you need a different angle. And that need not be limited only to the ideas you get or the way you present them. The tools you use in all aspects of…