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Jake Rheude

Things You Should Know About The Behavior Of Digitally Conscious Customers

Digitally Conscious Customers

 Once upon a time, customers made the majority of their purchases at physical stores. Today, experts predict that 2022 has seen more than 2.14 billion shoppers online, which is about 27% of the world’s population. With new digitally conscious customers becoming the norm, it’s important for businesses to adapt to this new behavior.  However, adapting…


Paolo Fabrizio

What Are You Doing To Make Your Customers’ Lives Easier?

Make Your Customers' Lives Easier

Even though today we’re equipped with incredible technology, our lives are not easier. In fact, on one hand, we can instantly get in touch with anybody, but at the same time getting solutions is not faster than it used to be! As customers, we all know it very well when we ask for support but…


Paolo Fabrizio

Why Your Customer Support Needs To Be More Proactive

Proactive Customer Support

Like it or not, we live in a world where speed matters. As customer support conversations flow more and more over digital channels, it’s no wonder that saving or wasting time makes a huge difference. That’s why smart organizations have realized that being proactive is key to delivering excellent customer experiences consistently. So how can…


Paolo Fabrizio

Bad News? How Do You Inform Your Customer?

Inform your customer

Nobody wants to disappoint others. Nevertheless, there may be some situations where you know you do it because something unexpected happened. That’s the moment of truth since how you inform your customer can make or break the experience. Here’s a vivid example to inspire you.


Paolo Fabrizio

Why Phone and Live Chat Channels are Siblings

Phone and Live Chat

In the race for Digital Customer Service, many organizations have added new channels in the last few years. Some had set clear goals, others instead had ‘hoped’ that their assumptions came true. Unfortunately, most of the time they just didn’t. Today, after the pandemic rush towards digital channels, it’s time for many companies to sit…


Paolo Fabrizio

3 Digital Support Sore Points To Get Rid Of

Digital Support Sore Points

‘We’ve realized that we need to be more focussed on our customers’ needs.’ When I hear such an expression from some managers, I have to admit that I have mixed emotions. On one hand, I appreciate humbleness. On the other, I ask myself where did they live for the last 5 years? That’s why it’s…


Shyam Bhardwaj

eCommerce CRO: 10 Tips on Improving Your Conversion Rates

Conversion Rate Optimization (CRO)

You have invested in your eCommerce website. Your awesome team was involved. You have started from scratch (or upgraded your blog to include an eCommerce element), built, and (finally!) marketed it. Time to sit back, relax, and wait for the sales. Right? Um, I hate to be the bearer of bad news, but are you…



Susan Gilbert

12 Brand Mention, Twitter Strategy and GIF Making Tools

Brand Mention, Twitter Strategy and GIF Making Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Brand Mention Monitoring Twitter Strategy GIF Making and Sharing Find Brand Mentions With These 4 Social Monitoring Tools 1) Get Ahead of the Competition…


Paolo Fabrizio

What You Need To Do To Bridge The Digital Customer Service Gap

Bridge The Digital Customer Service Gap

Yesterday evening I watched an old movie based on the strong bond between a teacher and his students. Their solid relationship was put in jeopardy due to a sudden change, a new teaching method. In fact, it had originated a dangerous tension between them. I won’t spoil the end of the story but I can…


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