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John Jantsch

The New Age of Content Marketing Explained [Infographic]

In a departure from our normal resharing of great content from thought leaders, we have put together a little Infographic highlighting some of the key points of this one, by John Jantsch.  You will find it at the bottom of the article.  You should read this (and the original article) though. Lots of good stuff…



Brett Relander

3 B2B Content Marketing Mistakes That Cost You Sales

Let me guess… You’re a B2B content marketer who puts lots of effort into writing and strategizing, but you still aren’t getting the results you want. And now you’re frustrated. You might even be ready to quit creating content altogether. It doesn’t seem to be working anyway, so why waste your time? Stop right there.…


Julie Ellis

10 Curation Tools and Utilities to Boost Your Content Marketing

Successful content curation requires two things. The first is understanding your audience and what they want to see. The second is finding and sharing relevant content. Ideally this content will come from multiple sources and will include text based content, images, videos, and interactive content. Curated content should also focus on information and entertainment and…



Jennifer Hanford

Do We Really Still Need Hashtags on Facebook?

When Facebook introduced hashtags on June 13, 2013, many of us who engage with our target markets and audiences through social media held strong opinions (mainly negative) about them. In fact, most of us still feel skeptical. That’s because even now, nearly two years later, we find few success stories about brands using hashtags on…


Artem Welker

When Content Curation is a Disease, but Not a Cure

Content Curation

In the world where everybody shares something without any added value, we face information pollution, not evolution (C) Artem Welker It arose as a cure, which could help us not to drown in the Information Ocean. But then it turned to a disease which fuels this ocean, where 27M pieces of content are shared every…



Jan Gordon

Curatti Best Articles of 2014 – Part 3

As we approach the end of our first full year online, we wanted to pay homage to each of our authors by resharing one of their original articles from 2014, along with a brief curation of each.  These are presented alphabetically, by first name, and split over 3 days. (In each instance, you can click on…


Dorien Morin

Original vs. Curated Content. Does the 80/20 Rule Still Stand?

How Much Content Do You Create and How Much Content Do You Curate? I recently saw this headline from a trusted source “How To Be Effective at Social Marketing Without Content Curation” by Carol Lynn Rivera. As I would normally share content from this source, sometimes without fully reading the whole article, this time I…


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