12 eCommerce Sales, Podcasting, and Website Building Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: eCommerce Sales Podcasting Website Building Increase Your eCommerce Sales With These 4 Tools 1) Better Shopper Experience – Syte You have a great product or…
How To Use Video Email Marketing To Increase Your Open Rates

With a strong return on investment, emails remain a cost-effective tool to generate leads. According to the DMA Marketer Email Tracker 2019, for every dollar spent on email marketing, you can expect an average return of $42. We all know this is not a direct result of sending emails, however. You need to deliver a…
Best Practices To Drive 300% More Website Traffic Through Videos

In this technological world, every individual is looking for transformation. You might have noticed that videos are changing the traditional marketing approach and helping businesses to promote their services and products online. Also, 96% of people want to see more explainer videos to know about the product or service as they are engaging, informative, and…
5 Elements Your Agency Website Must Have

Trying to make your agency stand out from the crowd is incredibly hard. As your website is often the first impression potential clients will have, it’s worth the investment of time and money to make sure it’s up to scratch. Competition is increasing (both from other agencies, but also from internal departments and management consultancies…
SMS Marketing 101: A Guide to Get You Started

People carry their phones around with them every day. Taking note of this, businesses decided that they could implement texts and other services into their marketing strategies. From here, businesses began to form SMS marketing strategies to reach out to customers in a convenient way. While SMS marketing can benefit businesses, some may not know…
How to Boost Plays and Engagement for Your Social Videos

Have you noticed how most social media sites are becoming video-centered platforms? Social networks have all but taken over our digital communication and entertainment devices, and video content is at the center of it all. With the introduction of IGTV, Facebook marked push toward video, and emergent platforms like TikTok, the world of “Social” and…
Use These Strategies to Grow Your YouTube Channel

While many YouTube channel owners have raised their voices, the video giant continues its algorithm changes in the name of “personalizing their feed.” The good news is that there are several ways you can effectively grow your following and attract more subscribers with organic methods. Whether you are a business offering products or services or…
10 Essential Aspects Of Content Marketing: From Instagram To Local Business

Editor’s note: Not everyone is an expert. And even experienced writers can do with a simple, yet comprehensive guide on subjects they are familiar with. This guide to essential aspects of content marketing will be particularly helpful to those starting out but may be worth a read for others also. Essential Aspects of Content Marketing…
5 Reliable Tips to Turn Your Online Store into a Lead Generation Engine

Experts do not always agree on lead generation strategies. Indeed, online marketing undergoes trends like all other branches of marketing. Every online store manager must create an identity through marketing if s/he wants to stand out from the competition Every website needs to be optimized for lead generation. However, it’s not enough just to add…
B2B Content Marketing Mastery: Optimize Creativity & Conversion Rate

Content creation is by far the most important B2B marketing tactic. It has two basic purposes – to boost website traffic and increase conversion rate. According to the research, content marketing costs 62% less than traditional marketing but generates about three times as many leads. However, it’s not easy to achieve these goals in the…
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