August 1, 2016
Facebook News Feed Algorithm Changes: What You Need To Know
By now, April’s major change in the Facebook algorithm isn’t exactly news, even if most people will not be familiar with its minute details. Was anyone surprised by this or any other of the Social Media giant’s changes? No, me neither! But maybe just maybe, we can start to see some positive trends happening now?…
June 27, 2016
Pinterest – The Great Traffic Generator
Millions of women already love pinning. And – Did you know that men are the fastest growing demographic on Pinterest? Are you tapping into this opportunity to reach both male and female consumers? If not, you should be. According to an article on Marketing Land, Pinterest reported in 2015 that it had 100 million monthly…
June 21, 2016
How To Create An Innovative Campaign For Your B2B Blog
Many people still think that a B2B business is not the place to create an innovative campaign. That the conversation and negotiation between two companies must always be formal, serious, and tedious. And this is because important decisions are being made and they usually mean large amount of money and risk taking. But the problem…
June 14, 2016
How To Get Quality Fans For Your Facebook Business Page
It may seem like the best way to hike up the number of likes on your Facebook Business page is to buy Facebook ads. But this can be a costly endeavor and is still not guaranteed to bring you the attention you need to grow your business if you can’t keep the ads running consistently.…
June 8, 2016
4 Ways to Beat Your Competition at Their Own Game
The digital marketplace is becoming a lot more saturated and competitive by the day. Every company that offers creative, design, development, or marketing services in general seems to have morphed into a digital entity. We are the height of the biggest digital and technology disruption in human history. Naturally every company wants to get a…
June 2, 2016
How to Research Your Target Audience Before Starting your SMM Campaign
You’re ready to dive into social media marketing, but before you create your first tweet, Facebook update or post to YouTube, you need to figure out who you’ll be talking to. Randomly posting things to social media is certainly a strategy, it’s just not a good one. Quality over quantity is going to boost your…
May 8, 2016
What Should Your Social Media Marketing Budget Be?
The Internet, and social media in particular, has leveled the marketing playing field for small businesses. The “little guy” can have an active and well planned Facebook page right along with the likes of Coca-Cola and Geico’s Gecko. The little guy can Tweet all day long, and post great photos and quotes on Instagram,…
March 31, 2016
Who Really Uses Facebook Apps?
When Mark Zuckerberg and his Harvard University buddies first launched Facebook in February 2004, it was an incredibly tiny, yet functional social networking service. In its earliest days, Facebook was only available for use by Harvard students, then was quickly introduced to – and thoroughly embraced by -students at other universities. Who really knows whether Mr.…
March 6, 2016
Build Sound Strategy For Social Media Marketing Success
Long-term social media goals can pave the path for a successful future. In fact, according to Hubspot, social media marketing offers a 100-percent higher lead-to-close rate than outbound marketing. Even so, social media marketing can be intimidating. A sound strategy is essential! Here’s a few ways you can tame the social media beast while ensuring…
January 31, 2016
Boost Social Media Marketing by Hosting Offline Events
If you ask any event professional about the current state of events, tradeshows and conferences, they’ll tell you that business has never been better. Why is this? Because people still enjoy meeting and talking with others “in person.” Offline events also provide excellent opportunities for networking and learning from the experts within their industry. For…
« Previous Page — Next Page »
