How to Better Read Your Audience To Improve Content Marketing Results
Building a relationship with your customer base should be a top priority for every single business. Making a customer feel understood, cared for, and connected to a brand can cultivate long-term loyalty that will impact sales for years to come. These are among the elements that will improve your content marketing results. However, many businesses…
5 Tips For ESL Writers To Become Successful in Content Marketing
“You don’t start out writing good stuff. You start out writing crap and thinking it’s good stuff, and then gradually you get better at it.” –Octavia E. Butler, science fiction writer Just about two years ago, the majority of our marketing team had no idea how to write a blog article. Moreover, we had…
10 Essential Aspects Of Content Marketing: From Instagram To Local Business
Editor’s note: Not everyone is an expert. And even experienced writers can do with a simple, yet comprehensive guide on subjects they are familiar with. This guide to essential aspects of content marketing will be particularly helpful to those starting out but may be worth a read for others also. Essential Aspects of Content Marketing…
8 Best SEO Practices To Avoid Google Penalties
How would you feel if your site was nowhere on Google after dominating the SERPs for a while? I don’t know about you, but I would have my heart in my mouth. If you are like many of us, you would have that feeling too. You see, over 90% of the Search Engine traffic comes…
How Content Intelligence Can Empower Your Business [Infographic]
In recent years, we’ve seen various technological advancements in the tech scene. These include the Internet of Things (IoT), artificial intelligence (AI), machine learning (ML), and robotics. Now, a new contender has joined the league in hopes of forging better content marketing strategies for marketers, It’s called Content Intelligence. What is content intelligence (CI)? To better…
12 Tools To Improve Your Brand, Email Management and Content Writing
The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Building a strong brand online Email management tools for Gmail Resources to help you improve your content writing Use These 4 Tools to Build…
Time Management Tips for Content Marketers
Don’t watch the clock; do what it does. Keep going. Overall, this advice from Sam Levenson is great. But, many content marketers stick only to the part up to the semicolon. And before they know it, tasks start piling up. It happens to the best of us, and we’re all familiar with that feeling when…
How to Take Your B2B Content Promotion to the Next Level
Almost every B2B company realizes the importance of content marketing. In fact, 91% of B2B respondents in a Content Marketing Institute study said that they are already using content marketing. However, only 24% of respondents in the study said that their content marketing approach was very or extremely successful. And 53% said that it was…
Are You Missing Out on Digital PR Opportunities?
As any digital marketer knows, quality backlinks are valuable, as they directly contribute to your site’s SEO rankings. Link building can help you acquire relevant links back to your site. Guest posting is a tactic often used for link building, but it can be very time-consuming and yields very few links. Rather than spending countless…
5 Ways to Reboot Your Brand’s Content Marketing Strategy
When you’re dealing with marketing and building your brand, you need to think big and stay current. There are new trends and updates you could adopt and it’s your task to keep your eyes wide open looking for ways to improve. Just like everything else, your content marketing strategy needs to keep up with the…
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