December 1, 2022
How to Become a Better Freelance Writer by Managing Your Time Better
One of the most important skills for a freelance writer is COMPLETION. Can you finish what you start? Do you finish your projects? Do you know when to stop analyzing and when to start wrapping up? Or do you get stuck in analysis paralysis and need a bit of nudging, direction, or help to close…
June 28, 2022
Don’t Waste Money: Six Ways To Maximize Your Content Marketing Budget
A good content marketing strategy is one of the best ways to reach your audience on a tight budget. But, before you begin writing those articles or invest in a video production that will pull your audience in, it’s important to consider what you will get for your time and money. Spending money for the…
May 24, 2022
12 Paid Advertising, Business Conversions, and LinkedIn Marketing Tools
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Paid Advertising Business Conversions LinkedIn Marketing 4 Paid Advertising Tools That Can Increase Your Sales 1) Leverage Commerce Media – Criteo Use technology to…
January 25, 2022
Content Marketing in The Metaverse and Beyond
The next technological revolution is on the horizon. The automation of industry 4.0 is giving way to the emergence of human-machine interactions in industry 5.0, changing the way we manufacture goods and services. At the same time, the internet is evolving from a flat, 2D landscape to a rich, enduring virtual 3D world where we’ll…
October 5, 2021
5 Ways to Find New Customers Online Without Breaking the Bank
By now, you’re probably sick of reading that social media is a boon for businesses. This ‘chorus’ is served on pretty much every business marketing blog out there. Don’t get me wrong. It’s a good chorus. Social media IS the best platform for promotion in history because of the sheer number of users and affordability.…
September 21, 2021
12 Digital Advertising, Remote Work, and CRM Tools
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Digital Advertising Working remotely CRM Use These 4 Digital Advertising Tools to Increase Your Business Leads and Sales 1) Create More Brand Awareness –…
July 13, 2021
5 Design Tips for Your Proposals that Will Win You More Customers
The content and pricing of your business proposal are extremely important. However, many people tend to overlook the design. That’s why we decided to focus on bringing you tested design tips and tricks that will help you win over clients. Even if you think your content can do all the talking, the design of your…
May 20, 2021
AI Chatbots: What Can They Do For Each Business Function?
In 1964, MIT professor Joseph Weizenbaum developed what we could call the first prototype of a working chatbot. It was called ELIZA. ELIZA was a test case of the Turing test — a method of inquiry in Artificial Intelligence for determining whether or not a computer is capable of thinking like a human being. Almost…
April 29, 2021
12 Neuromarketing Techniques That Will Continue to Rule the Marketing Realm
Neuromarketing is a market research technique that helps marketers procure and assess accurate insights into various consumer behaviors. These insights are used to customize marketing solutions based on consumer needs and elicit specific favorable responses to marketing content, advertisements, and product packaging. Various technological advancements have been instrumental in aiding the growth of neuromarketing, such…
January 28, 2021
How AI in Martech Impacts the Customer Journey
If you ask any marketer what their ultimate goal is beyond just improving sales, chances are you will hear them say something about improving the customer experience. After all, these two priorities are tightly related. Dimension Data’s Global CX Benchmarking Report found that 84% of businesses that improved their customer experience saw a direct growth…
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