Happy new year to you all! The trend is clear. A growing number of CEOs are convinced that improving customer service has a direct, beneficial impact on business. However, when it comes to adopting digital tools in order to attract and retain customers, there’s still a lot to be done. That’s why I’m going to…
With more retailers getting online, the competition becomes far more severe. The techniques that helped you grow online revenue a couple of years ago are effective no more. Online marketers need to come up with new solutions on how to sell for profit on the modern web. The key purpose of any online store is…
It seems that since the buzz word ‘inbound marketing’ was invented by HubSpot, the world has gone content creation mad. Marketers all over the world became copywriters and the feeling of ‘write and publish as much content as possible’ started to become the norm. Why? Why? Oh Why? I really do not understand why there…
In order to attract more interested subscribers, your business needs to go beyond your brand’s website and offer a compelling sales page for your products or services. Visuals are the best way to capture your audience’s attention. These can be high quality graphics or a brief yet informative explainer video. A catchy headline and strong…
Think your site is heavily armed for the mobile-first digital market? Think again! If you’re not sure about the difference between “Mobile Friendly” and Mobile SEO, your website may be missing out on some key areas, putting your business at a disadvantage. Here are the major differences and ideas behind what your site will need…
This piece from Tony Zambito starts off the new year with the basics of what Curatti is actually all about. Context is the differentiator in Content Marketing. This is another installment in our “Great Articles You may have missed” series. Context Is King The transformation to a digital economy has shifted behaviors considerably in the…
Since our launch 3 years ago, Curatti has evolved into a crowd-sourced blog. Was this intended? Probably not! But it’s quite a journey, and one that we lightly guide , but ultimately go along with. In any given week, we will get several inquiries by potential new guest bloggers. There are also no shortage of…
This Infographic on Small Business Website Design features was offered to us by 99MediaLab. The idea was that we might curate around it. But when we saw the amazing work already done by author Piyush Mangukiya, we decided it was too good not to present as is. It is another installment in our “Great Articles You…
Another in our “Great Articles You may have missed” series. In this article, John Jantsch reminds us that disruption is a fact of life we cannot ignore – either we preempt it or it makes us obsolete. Disruption Is a Fact Of Life In a few short years much of what you do, make, fix,…
This article by an old friend of Curatti, Daniel Newman, takes a look at the marketing trends taking shape for 2017, and is a timely installment in our “Great Articles You may have missed” series. Marketing Trends 2017 Visibility is one aspect of marketing that won’t change—regardless of the year. Marketing before and after a…
