When you think of a creative block, what comes to mind? Maybe a writer who is agonizing over finishing that one great novel. Or an artist drinking themselves to death as they struggle for inspiration. It is quite the dramatic image. And legends of the great creative forces of our time and their inevitable breakdowns…
Email is not secure, and it’s really hard to make it secure. It’s so hard that no solution is completely satisfactory. By default, email is sent across the Internet without any protection. People can intercept it and read it in transit. Sending confidential business information this way is a bad idea. Is there a way…
Digital communication occurs more frequently than physical communication for most business owners. Existing in a time where technology is rapidly advancing can leave you feeling dazed and out of place, as well as struggling to keep up with the latest tech and trends. As a result, it might be that you haven’t heard of sentiment…
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools for blog content SEO tools Improve your Facebook Reach Improve Your Blog Content With These 4 Tools 1) Long-Tail Keywords That Convert –…
When was the last time you commented on a blog post? Go on, own up! I reckon it was quite a while, wasn’t it? And yet I bet you’ve been happily commenting away on social media since then. Why is that? Real-time responses? Instant gratification? No moderation? Massive amount of material to comment on?…
We are all too aware of the importance of content for B2B marketing. A short Google search will unearth many thousands of articles dedicated to this topic. An equal number discuss specific ways to use it in order to promote your brand. The problem is, the absolute majority of them seem to be written by…
‘Hi Paolo, can I tell you about the problem that I had with @namebrand? I’ve reached them via email, phone, and Messenger but they just let me down’. I receive such notes from many frustrated customers. Some of them are peers, others are clients. Guess what they all have in common? They’re looking for good…
While many YouTube channel owners have raised their voices, the video giant continues its algorithm changes in the name of “personalizing their feed.” The good news is that there are several ways you can effectively grow your following and attract more subscribers with organic methods. Whether you are a business offering products or services or…
“Marketers need to build digital relationships and reputation before closing a sale.” – Chris Brogan Facebook is no longer just a social platform. Business and advertising have long since surpassed the social aspect. Facebook advertising allows a business to set its targeted audience, giving insights into the diversity of that audience. This targeting includes such…
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools for blogging Facebook advertising tools Visual content tools 4 Great Blogging Tools for Busy Entrepreneurs 1) High-quality professional images – Foter Readers are…
