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Ron Stefanski
Email Sign Up Forms that Convert

Over the years, it has become very easy to create an email sign-up form with just a few clicks of the mouse. But, how do you make sure your sign-up forms are effective? Most seasoned marketers already know that collecting an email address and using it to curate a meaningful connection with your email list…


Steve Hawky

Website Design Tweaks That Can Improve Your Conversion Rates

DIY Website Design Tweaks

94% of first impressions are design-related. Furthermore, 38% of visitors will stop engaging with a website if they find its content or layout unattractive. In other words, you need to take web design seriously. No matter how much money you may spend on SEO or social media marketing, your efforts won’t matter if your site’s…


Emma Miller

How Website Design Influences UX of eCommerce Stores

How Website Design Influences UX of eCommerce Stores

B2B eCommerce is growing at an astonishing pace. According to the latest Forrester’s research, 74% of B2B buyers make least half of their work purchases online. Moreover, the same study claims that this industry is expected to reach $1.1 trillion by 2020. In such a competitive landscape, it is user experience that can make or…



David Gutierrez

B2B Website Design: How to Generate More Leads

Good B2B Website Design Aids LeadGen

B2B companies often tend to dismiss the intricacies of website design, its influence on their lead generation, and the overall efficiency of their business. After all, you are dealing with other entrepreneurs, who must be serious people who make logical decisions. Surely they aren’t so impressionable that they can be easily swayed by a color…


Kayla Matthews

6 Trust Factors That Strengthen Brand Loyalty

Before any savvy customer decides to work with you, they’ll need some evidence that your business can be trusted. When potential clients scan your website, they quickly form thoughts about your brand and whether it’s worth trusting. Current research shows that within 50 milliseconds, a visitor has already developed a partial opinion about your site.…


Simon Walker

6 Tips to Consider When Updating Your eCommerce Website

Things to Consider When Updating Your eCommerce Website

Let’s face it guys; the internet world is totally unpredictable. It seems like there are changes every day. New features are being introduced at incredible speed, helping the web to stay relevant and inspiring. And the competition is insane! If a website fails to “Adapt, Improvise and Overcome” the changing dynamics, it will inevitably and…


Helen Miller

How To Create a Website That Will Strengthen Your Brand

Creating a website and creating a brand are not the same things. Hence, your website might have a million dollar look, yet still not reflect your personality or corporate identity. So, then what’s branding, you ask? Above all, it’s really a smart question to consider before starting to build your brand. Here is a good…


Eleonora Zolotaryova

How To Get Your First Website or Major Site Upgrade Right

First website

Everything happens for the first time. Even your own website. Whether it’s your company’s website, online store or blog, there are basic points to follow if you want to succeed. The algorithm of action, which I describe in this article, was worked out over several years in the field of marketing and SEO. Many of…


Susan Gilbert

12 Tools To Improve Digital Marketing, Content & WordPress

Digital Marketing Tools and Wordpress Plugins

The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Digital Marketing Tools New Social Media Content Tools WordPress Plugins 4 Digital Marketing Tools That Will Improve Your Strategy 1) Optimize the clarity of…


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