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Shane Barker

How to Turn Unlinked Brand Mentions into Links

Turn Unlinked Brand Mentions Into Links

Search engines like Google use backlinks to discover new web pages and to determine how well a page should rank in their search results. High-quality backlinks not only help Google find, crawl, and index your web pages, but also improve the authority and trustworthiness of your brand. That’s why it is crucial for businesses to…


Andy Capaloff

Why Google Page Rank Is So Important To Your Business

Having already talked at a high level about Semantic Search and simply mentioning Google Page Rank, in the article How To Lead Readers From Their Search To Your Solution, it seems fitting to close the loop on Page Rank by delving more deeply into it. And we can ignore it if we choose, but sooner…