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Lesley Vos

How to Write Great SEO-Friendly Content in 2020

2020 is here, and SEO is continuing to develop at a rapid-fire pace. With two or three major Google algorithm updates every year, we get thousands of minor changes on top of it. Thanks to AI and machine learning, the search engines are now smart enough to understand the search intent and the context of…


Lesley Vos

How To Write Great SEO-Friendly Content in 2018

Search engines are becoming smarter and concentrating more on users’ behavioral factors. Meanwhile, marketers are struggling to broaden SEO processes far beyond blind link building with nothing but market-defining keywords. Yes, backlinks and anchors matter; but the catch is, they all reshape all the time for content better optimization and promotion. That said, the rules…



Sreeram Sreenivasan

6 Reasons Your Content Is Not Ranking Well on Google

Google ranking

You have a comprehensive content strategy. You produce amazing articles, infographics and case studies that are shared a lot on social media platforms. Your content drives tons of comments. Yet, when it comes to Google, your content is invisible. It’s ranking is poor to apparently non-existent! Why does that happen? Sometimes even the most engaging…


Liaqat Ali Hamiya

Essential Digital Marketing Techniques for Entrepreneurs

Digital Marketing Techniques

Before exploring some very helpful digital marketing techniques, let’s first try to understand the core concept of digital marketing: The prevailing business dynamic is quickly becoming digital, and we are facing some inevitable changes in traditional marketing techniques. That is the reason that two out of three marketers have moved at least 30% of their…


Eleonora Zolotaryova

4 Simple Free SEO Study Resources For Content Marketers

Free SEO study resources

Content marketing and SEO are very interrelated. Every marketer is aware of this truth, as well as the fact that if you know the basics of SEO, you can success. However, not everyone is ready (or able) to allocate time to study it. This article will hopefully stimulate you to drop all excuses and increase…