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Mitt Ray

8 Tools for Creating Engaging YouTube Videos

YouTube Video Creation Tools

YouTube is clearly the best video social network to build a presence on. It has over 1.9 billion monthly users who watch 5 billion videos per day. The main obstacle you will face on YouTube is the competition. Over 300 hours of video are uploaded every minute. The only way to beat this competition is…


Dipti Parmar

Win the B2B Race with These 3 Customer Experience Masterstrokes

B2B CUSTOMER EXPERIENCE

When we think customer experience, we typically picture beautiful, well-laid-out stores, a clean and easy to navigate website, and helpful customer service. Retail, largely. But customer experience matters just as much, if not more, in a B2B setting. When you deal directly with businesses, instead of individual consumers, you soon realize that more than anything…


Susan Gilbert

12 Tools to Improve Your Blog Content, SEO and Facebook Reach

Blog Content, SEO and Facebook Reach Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools for blog content SEO tools Improve your Facebook Reach Improve Your Blog Content With These 4 Tools 1) Long-Tail Keywords That Convert –…


Jamie FitzHenry

How to Optimize Your Website for Voice Searches

Optimize Your Website for Voice Searches

You know something has crossed over from early adopters to the mainstream when you hear your parents shout (because they cannot use a smartphone in a normal speaking voice), “Hey Siri” (or Alexa or Cortana). It’s a clear indicator that voice search is increasing in use. Did you know that 20% of all mobile searches…


David Gutierrez

E-commerce Smarts: Driving Long-Tail SEO

Long-tail keywords for e-commerce

In the competitive world of e-commerce and online marketing, every brand wants to get in front of as many eyeballs as possible. But what about getting in front of the right eyeballs? You know, the ones that will actually convert. While any e-commerce SEO strategy should include plenty of keywords with large search volumes, it’s…


Anna Rud

How To Turn Your Good Idea Into a Great Article

Turn Your Good Idea Into a Great Article

Blank pages are the deepest fear of everyone who is involved in the process of writing. Every day you’re looking for the topics that you believe your audience will love. Once your post is ready, you face another problem: what heading to choose so that your great article might shine? Well, in short, there are…



Sreeram Sreenivasan

6 Reasons Your Content Is Not Ranking Well on Google

Google ranking

You have a comprehensive content strategy. You produce amazing articles, infographics and case studies that are shared a lot on social media platforms. Your content drives tons of comments. Yet, when it comes to Google, your content is invisible. It’s ranking is poor to apparently non-existent! Why does that happen? Sometimes even the most engaging…


Helen Bradford

The Importance Of Keyword Research For Your Website

Keyword Research

In the online world, people don’t just stumble upon websites, but instead search for a product, service or content they need. To be visible to your target audience, you need to start using the right keywords – ideally the same ones they’d be typing in the search engine. Keyword research is a process of realizing…


Jan Gordon

How to Find Keywords Your Competitors Don’t Know About

By Barry Feldman Winning at SEO calls for outmaneuvering the field. Let’s examine how to find keywords your competitors aren’t using—with tactics they don’t even know about.  “Keywords don’t matter much anymore.” You find it written everywhere lately. I asked a friend who eats analytics for breakfast and snacks on SEO all day long, “Whatcha’ think…