Archives

Karl Kangur
SaaS Business Trends 2021

To maintain business growth, you need to strike a balance between how your SaaS product drives user behavior and keeping an eye on trends. Product developers can sometimes get preoccupied with the former and lose sight of the importance of being intelligently reactive. New technology, disruptive software tools, global events, and gradual changes in user…


Shivani Srivastava

In earlier times, businesses were more focused on selling their products or services. But today, they have streamlined their approach and shifted towards providing a seamless experience to their customers. Therefore, businesses all around the world are leveraging the most trusted form of marketing communications: email marketing. A report by Litmus that may surprise some…