9 Advanced Email Personalization Techniques to Woo Your Subscribers
Personalizing emails using your subscriber’s first name? Great. But did you know that it’s not enough anymore? Visualize yourself in the shoes of your subscriber – You are surfing through your crowded inbox, looking for the elusive email meant for you. Amidst the ocean of generic subject lines and monotonous greetings, one email stands out…
10 Ways to Convert Leads for Your SaaS Business Through Email Marketing
Email marketing is as old as the internet. Over the last 20 years, it has evolved and became a go-to digital marketing strategy for businesses across many verticals. Approximately 50% of marketers in the US are planning to increase their spending on email marketing. One of the reasons is that it delivers. For SaaS businesses,…