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Susan Gilbert

Use Email Segmentation to Improve Your Business Communication

Email Segmentation

Are you getting a strong ROI from your current email marketing strategy? You might be missing out on valuable prospects if you are not sending your messages to an interested list of subscribers captured from your website or through your social media campaigns. According to Hubspot, email is still a preferred way for 73 percent…


Qhubekani Nyathi

9 Easy Email Hacks To Increase Open Rates

9 Easy Email Hacks To Increase Open Rates

Do you want to increase your email open rates? Of course, you do! It’s no secret that email is the unrivaled king of marketing channels. With a 40x return per $1 spent and a ROI that’s 4x higher than social media, direct mail or paid search, email is still the go-to channel for both B2B…