Get Your Digital Timing Aligned With Your Customers
If you practice a team sport, you know that your actions are intertwined with others. It happens just the same in business because every company is made of people working with other people. What is vital today is the ability to decide whether to take action or have a conversation. In a nutshell, getting aligned…
It’s Time to Re-Think Digital Customer Service
The recent turmoils at Twitter and consequent layoffs affecting them, as well as other social platforms, have raised major concerns. This has become a highly complex scenario, and investors and stakeholders alike are worried about the future of Twitter, Facebook, and other social media. In this article though, I’m going to focus on another aspect…
When Digital Channels Make Your Customers Happy
‘This digital channel doesn’t work for us!’ So said a manager to me once. I remember that he was so reluctant to integrate live chat as a new digital customer service channel that he literally boycotted it. In fact, he ran a ‘pivotal test’ of…just 7 days to end up with the above conclusion. Three…