5 Ways AI Can Fuel Your Customer Engagement Strategy
“Can artificial intelligence actually help connect with customers, let alone engage them?” Nod if you too have wondered about this at one point or another. The answer is deceptively simple: AI has direct and indirect applications, both of which ultimately benefit the end-customer. Take a look at what the data tells us: Increased user engagement…
How Chatbots Can Boost Your Site’s SEO
Did you know that ELIZA was the first chatbot in the world? Well, now, you do. Joseph Weizenbaum developed ELIZA at Massachusetts Institute of Technology (MIT) in 1966. Source ELIZA provided a pre-programmed response to the users by studying their entered keywords and phrases. Over time, how ELIZA operated laid the foundation for the…
12 Facebook, AI and Blockchain Tools to Improve Your Marketing
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Facebook tools to improve your marketing AI Tools to Improve Your Marketing Strategy Blockchain Technology tools to Help Your Business Use These 4 Facebook…
Win the B2B Race with These 3 Customer Experience Masterstrokes
When we think customer experience, we typically picture beautiful, well-laid-out stores, a clean and easy to navigate website, and helpful customer service. Retail, largely. But customer experience matters just as much, if not more, in a B2B setting. When you deal directly with businesses, instead of individual consumers, you soon realize that more than anything…
How Conversational Marketing Platforms Can Grow Your Small Business
One of the biggest pain points of small to medium businesses is the ability to nurture potential customers the moment they land on their website. But how do you ensure that your potential “leads” have gotten all the information they wanted from your landing page? Even some of the best-designed landing page will cause questions…
« Previous Page
