12 Tools to Improve Your Blog, CRM and Networking
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools to improve your blog Increasing your business sales with CRM Networking resources for marketers 4 Tools that Will Help Your Blog Grow 1)…
Build Communities that Convert: Here’s How – Part 2
In part one of this series I discussed how community managers need to always be converting the conversations they have with their company’s fans or followers. In part two, I’ll quickly discuss how to find these conversations when users don’t directly mention your brand name or when they aren’t initiated on your company’s social profiles Lesson…
Before Jumping to Solutions, Know the Context
By Tony Zambito We cannot wait to offer solutions. We have the thirty-second elevator pitch, content marketing, presentations, lead generation, demand generation, sales training, and sales enablement. All designed to be proficient at offering solutions. Some companies can reach a fervent pitch with their marketing and sales in seeking to tell people or companies they…
Make Your Marketing Human-Centered. Here’s How
By Tony Zambito One of the most pressing questions facing organizations today is this one: How do we connect with the outside world of customers and buyers today? It is not an easy question to answer. Recently, we have had several studies, including those by Forrester and the Content Marketing Institute, which suggests companies have…
