How AI Will Change Customer Experience And Marketing
In this article, Shelly Kramer once again expounds on AI. This time, it is how it will change customer experience and how marketers will market. It is another in our “Great Articles You may have missed” series. How AI Will Change Customer Experience Artificial Intelligence (AI) is quickly becoming solidly integrated into every aspect of…
Emotionally Intelligent AI Is Coming. Are You Ready?
Emotionally Intelligent AI? It’s what every tech company is working towards. And it’s the subject of a particularly thought-provoking article by Daniel Newman, in our “Great Articles You may have missed” series….. The Case for Emotionally Intelligent AI When you’re having a really bad day, chances are good that your friends are going to notice –…
How To Use Social AI for Lead Generation
Once again, Shelly Kramer has written a piece to excite techno-geeks and everyone else who keeps an eye on the future of marketing. This time, she discusses how Social AI can be used to aid lead generation. It is another in our “Great Articles You may have missed” series. Social AI For Lead Gen Marketers…
Customers Are Still The Best Source For Buyer Insights
In this article, Tony Zambito discusses how companies may be ignoring their customers in their rush to ever more sophisticated data. Surely, the best buyer insights still lie with the buyers themselves? It is another thought-provoking installment in our “Great Articles You may have missed” series. The Best Source For Buyer Insights In the past…
4 Industries Benefiting From The Internet Of Things
In this article, Greg Satell (aka Digital Tonto) discusses industries affected by Internet of Things innovation. It is a departure from our usual content, but a perfect weekend read for all geeks. We’re always wondering when these innovations will affect our own business. For now, it remains interesting to see it in action elsewhere. This…
Disruption Is Here To Stay: Are You Nimble Enough?
Another in our “Great Articles You may have missed” series. In this article, John Jantsch reminds us that disruption is a fact of life we cannot ignore – either we preempt it or it makes us obsolete. Disruption Is a Fact Of Life In a few short years much of what you do, make, fix,…
What You Need to Know About Social Media Sentiment Analysis
Social media sells, and selling drives the internet. The need for clear, reliable information about consumer preferences has led to increasing interest in high level analysis of online social media content. Sentiment analysis is a new, exciting and chaotic field. Here is a look at the current state of sentiment analysis and what it means…
Watson & Twitter: A Marriage Made in Tech-Heaven?
In a successful marriage, each partner complements the other. Recently, the hi-tech world was abuzz with the news that Watson, IBM’s AI supercomputer, was hooking up with the social media darling Twitter. Some see the pair as a match made in cyber-heaven, which will benefit marketers and small to medium-sized businesses. But is the much…
« Previous Page
