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Avinash Nair

How to Place AI at the Forefront of Your Content Marketing Strategy

Using AI For Content Marketing Strategy

In recent years, the AI boom has taken an incredibly large role in the marketing world. A survey conducted by MemSQL, a provider of the real-time data warehousing, found that 61% of marketers claim that AI is their most significant data initiative for the coming year. Respondents were from both small and large companies. Regarding…


Myron Monets

How Artificial Intelligence and Machine Learning Can Be Used for Marketing

Artificial Intelligence and Machine Learning

Artificial intelligence (AI) has already become highly disruptive, with technology directly impacting almost every domain of industry. Here are a just a few examples of the pervasive usage of artificial intelligence in our modern business ecosystems: Self-driving cars Automated manufacturing processes Image recognition applications AI enabled supply chain management Machine learning enabled marketing The demand…


Robin Singh

The Bond Between Artificial Intelligence and Knowledge Management

Bond Between AI and Knowledge Management

In this modern era, humans have started to preserve as much knowledge as possible. “Cave paintings” were considered as the first form of converting knowledge into accessible information. The evolution of knowledge transformation and management has come a considerable way. Today, it goes beyond books, paintings or even the hieroglyphics. The 20th century introduced information…


Daniel Newman

What is More Important? Productivity or Efficiency?

Productivity Vs. Efficiency

An interesting question from Daniel Newman. And a thought-provoking article. Is Productivity more important than Efficiency? It is another in our “Great Articles You may have missed” series… Productivity Vs. Efficiency Would you rather do the same with less, or do more with the same? That’s the conundrum presented in a recent Harvard Business Review (HBR) article,…


Shelly Kramer

How Will AI Ultimately Redefine Human Intelligence?

Will AI Redefine Human Intelligence

In this article, Shelly Kramer once again touches upon the subject of AI. This time, she asks how AI will ultimately affect Human intelligence. How’s that for a nice light read to start your week! It is another in our “Great Articles You may have missed” series. How Will AI Redefine Human Intelligence? Do you…


Nathan Sykes

4 Ways Artificial Intelligence Will Impact The B2B Industry

How Artificial Intelligence Will Impact The B2B Industry

The artificial intelligence (AI) industry is growing at a rapid pace, with an expected value approaching $60 billion in 2025. Additionally, Gartner predicts that AI will be in almost every software product by 2020. The general public is already familiar with AI in the forms of personal assistants like Siri and Alexa. People reading this…


David Zimmerman

Voice Search: It’s Not Just for eCommerce

Voice Search for B2B Lead Gen

If you’re like me, you enjoy the convenience of your voice assistant. It’s great to tell Alexa, “order cat food”, and it arrives in two days. This is a convenience that is spoiling me. Alexa is training me to rely on her on a daily basis. Clearly, this is the future for companies that sell products. Is…


Shelly Kramer

How AI Will Change Customer Experience And Marketing

How AI Will Change Customer Experience

In this article, Shelly Kramer once again expounds on AI. This time, it is how it will change customer experience and how marketers will market. It is another in our “Great Articles You may have missed” series. How AI Will Change Customer Experience Artificial Intelligence (AI) is quickly becoming solidly integrated into every aspect of…


Daniel Newman

Emotionally Intelligent AI Is Coming. Are You Ready?

Emotionaly Intelligent AI

Emotionally Intelligent AI? It’s what every tech company is working towards. And it’s the subject of a particularly thought-provoking article by Daniel Newman, in our “Great Articles You may have missed” series….. The Case for Emotionally Intelligent AI When you’re having a really bad day, chances are good that your friends are going to notice –…


Shelly Kramer

How To Use Social AI for Lead Generation

Social AI For Lead Gen

Once again, Shelly Kramer has written a piece to excite techno-geeks and everyone else who keeps an eye on the future of marketing. This time, she discusses how Social AI can be used to aid lead generation. It is another in our “Great Articles You may have missed” series. Social AI For Lead Gen Marketers…


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