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Susan Gilbert

How Using Scrum in Agile Marketing Brings Your Business More Visibility

Agile Scrum Can Help Your Business: Here's How

Social media and content marketing are constantly evolving as technology and advertising takes center stage. When it comes to being ready for the latest marketing trends online, your business needs to have a strong leadership structure in place. Scrum methodology and agile marketing can be used together to build a stronger brand online. Team management…




Andy Capaloff

How To Bridge The Gap Between IT and Social Media

Incorporate the Building Blocks of IT into your Social Media Deliverables In my many years in IT, as programmer, analyst and tester, I have found that idiot-proofing systems is paramount. This is a variation on the understood meaning, and probably more than a little unfair to those I sought to build systems to defend against.…


Andy Capaloff

These 3 IT Secrets Can Boost Your SMB

(Disclaimer: These things are far from secret within IT!  But the word “Secret” gave the heading a way better emotional score than “Skillset”!) What Can IT Teach My SMB? The Systems needs of very large companies, can be huge. I work on various aspects of systems, which can involve multiple departments, spread over 3 continents.…


Albert Qian

How to SMAC the Competition

B2B SMBs have seen a lot happen in their industry over the past decade. First, came the rise of social, then the invasion of mobile, followed by the arrival of cloud and ultimately the incorporation of analytics in all this. For major Fortune 500 companies, this has been a boon for innovation. Hardware companies like…