How Using Scrum in Agile Marketing Brings Your Business More Visibility
Social media and content marketing are constantly evolving as technology and advertising takes center stage. When it comes to being ready for the latest marketing trends online, your business needs to have a strong leadership structure in place. Scrum methodology and agile marketing can be used together to build a stronger brand online. Team management…
Disruption Is Here To Stay: Are You Nimble Enough?
Another in our “Great Articles You may have missed” series. In this article, John Jantsch reminds us that disruption is a fact of life we cannot ignore – either we preempt it or it makes us obsolete. Disruption Is a Fact Of Life In a few short years much of what you do, make, fix,…
Use Agile Marketing to Bring More Visibility to Your Brand
When new trends go viral on social media does your business benefit? In order to be ready for the next big news or event your brand needs to be ready to respond for what is coming next online, which can change quickly according to user response. It doesn’t take a new app or tool to…
How To Bridge The Gap Between IT and Social Media
Incorporate the Building Blocks of IT into your Social Media Deliverables In my many years in IT, as programmer, analyst and tester, I have found that idiot-proofing systems is paramount. This is a variation on the understood meaning, and probably more than a little unfair to those I sought to build systems to defend against.…
These 3 IT Secrets Can Boost Your SMB
(Disclaimer: These things are far from secret within IT! But the word “Secret” gave the heading a way better emotional score than “Skillset”!) What Can IT Teach My SMB? The Systems needs of very large companies, can be huge. I work on various aspects of systems, which can involve multiple departments, spread over 3 continents.…
How to SMAC the Competition
B2B SMBs have seen a lot happen in their industry over the past decade. First, came the rise of social, then the invasion of mobile, followed by the arrival of cloud and ultimately the incorporation of analytics in all this. For major Fortune 500 companies, this has been a boon for innovation. Hardware companies like…
