Category: Website design

Ron Stefanski
July 27, 2021
Email Sign Up Forms that Convert

Over the years, it has become very easy to create an email sign-up form with just a few clicks of the mouse. But, how do you make sure your sign-up forms are effective? Most seasoned marketers already know that collecting an email address and using it to curate a meaningful connection with your email list…


Steve Hawky
July 20, 2021

Website Design Tweaks That Can Improve Your Conversion Rates

DIY Website Design Tweaks

94% of first impressions are design-related. Furthermore, 38% of visitors will stop engaging with a website if they find its content or layout unattractive. In other words, you need to take web design seriously. No matter how much money you may spend on SEO or social media marketing, your efforts won’t matter if your site’s…


Burkhard Berger
May 4, 2021

7 Steps For Writing The Perfect Landing Page Copy (With Examples)

Perfect Landing Page Copy

Whether you’re a B2B sales manager, B2B sales rep, or a digital marketer, if you have ever attempted to write a landing page copy that converts, then you already know what a daunting task that can be.  Luckily, you don’t have to be a master wordsmith to write a copy that speaks to your audience. …


Lucy Manole
April 29, 2021

12 Neuromarketing Techniques That Will Continue to Rule the Marketing Realm

Neuromarketing Techniques

Neuromarketing is a market research technique that helps marketers procure and assess accurate insights into various consumer behaviors. These insights are used to customize marketing solutions based on consumer needs and elicit specific favorable responses to marketing content, advertisements, and product packaging. Various technological advancements have been instrumental in aiding the growth of neuromarketing, such…


Travis Jamison
April 28, 2021

Design Tips for Increasing Conversions on Content Sites

There are a lot of tweaks you can make to boost conversions on your content site. For example, you can perfect the way you word your unique value proposition. Or create lead capture forms that are more user-friendly. Or even increase load times by removing unnecessary code elements from your homepage. But, when it comes…


Jake Stainer
September 2, 2020

7 Ways to Increase Your Website Leads by Improving UX and UI

Improve Your UX/UI To Increase Website Leads

Why are UX and UI Important? Website UX and UI design are so important for many reasons, and lead acquisition is only one of them. A website is often your first “handshake” with a potential customer, and if that isn’t a friendly one, you’ll have a lot of work to do to make up for…