Category: Social Media Marketing

Susan Gilbert
April 18, 2019

12 Tools to Improve Your Blogging, Facebook Advertising and Visual Content

Blogging, Facebook Advertising and Visual Content Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools for blogging Facebook advertising tools Visual content tools 4 Great Blogging Tools for Busy Entrepreneurs 1) High-quality professional images – Foter Readers are…


Susan Gilbert
April 4, 2019

How to Create a Winning Pinterest Marketing Strategy

Improve Your Pinterest Marketing Strategy

Since 2010, Pinterest has grown tremendously. It now has over 250 million users — 80 percent of whom are engaging on mobile. Many consider this growing platform to be a part of both their social media and SEO strategies. It’s become a great place to build your brand and attract new website subscribers in an…


Milosz Krasinski
March 12, 2019

What Is A Social Media Audit And How To Conduct One

How To Run A Social Media Audit

A Social Media Audit is like giving your business a physical. It makes sure that your business’s health and wellness are completely up to date. You can check to see that everything is working the way it should be. Better yet, you receive detailed insights with regards to your social media successes and failures. It…


Susan Gilbert
March 6, 2019

How To Use The Right Hashtags For Your Instagram Marketing

How To Use Instagram Hashtags

Specific hashtags are still important to include in content for all of the major social networks. And these should be focused on the image or topic. One of the key ingredients to marketing success on Instagram, in particular, is to know how to use these to attract new followers and interactions. In the early days…


Ben Alfrey
February 28, 2019

How B2B Buyers Have Been Forced To Evolve [Infographic]

How B2B Buyers Have Been Forced To Evolve

You’re probably reading this sentence on your smartphone – possibly on a morning commute or enjoying your lunch break. One day, you put down the newspaper and decided that you’d consume the bulk of your information through this handheld item. Unsurprisingly, you weren’t the only one to do this. As technology continues to impact our…


Alexandra Reay
February 12, 2019

7 Marketing Strategies to Boost Online Marketing Results on YouTube

Boost Online Marketing Results on YouTube

Despite much evidence showing the growing importance of video in marketing, it’s still an area that’s not being explored enough. Content marketers tend to focus on articles and infographics, and leave YouTube videos to vloggers and big brands. That’s a mistake! According to a survey conducted by ThinkWithGoogle, nearly 50% of Internet users search for…


Susan Gilbert
February 6, 2019

How To Use LinkedIn For Business Growth Research

Using LinkedIn For Business Growth Research

You can learn more about your business’s target market for free right inside your LinkedIn account. This social network is at the top when it comes to new connections, career search, and building sales. According to LinkedIn, 80 percent of social media leads come from the network alone, which makes it a prime platform for…


Joydeep Bhattacharya
February 5, 2019

How to Leverage Social Selling To Dominate Your eCommerce Niche

Leverage Social Selling To Dominate Your eCommerce Niche

Social media is not just a platform for networking. It has gradually progressed to become a platform for product selling for any eCommerce niche. In fact, 30% of shoppers have admitted that they would prefer to buy a product directly from sites like Facebook, Twitter, Pinterest, Instagram, etc. One of the major benefits that social…


Diana Ford
January 30, 2019

SEO Differences Between Google and Other Search Engines

SEO Differences Between Various Search Engines

On almost all SEO guides you see online, you will notice that everyone talks about SEO in regards to Google. Every post is about how to gain rank on Google or best SEO practices that rank well on Google. Let’s review why Google is given such importance when it comes to web search tools and…


Stewart Dunlop
January 27, 2019

Vital Instagram Metrics Every Business Should Be Measuring

Vital Instagram Metrics

Have you been working on your Instagram marketing campaigns for a while, but feel unsure if the time you’re spending is resulting in anything valuable? A lot of marketers find themselves in this scenario. The easy metric to track if you’re new to Instagram marketing is follower growth. That’s something everyone can do, and something…


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