March 7, 2023
3 Behaviors That Make Or Break Customer Experience
During the last three months, I’ve been traveling a lot to meet clients, mostly driving my car. Therefore I’ve also had some time to think about how customer relationships are born, evolve, and sometimes cut up. More specifically, what aspects influence the whole relationship in a positive or negative way, just like in any other…
January 3, 2023
How Will You Improve Customer Experience?
It is becoming ever more important that you constantly improve customer experience to stay competitive. After such a bold statement, I invite you to read the rest of this article. If you disagree, stop reading now because I won’t do anything to convince you. The fact is that I’ve been listening to many companies saying…
September 6, 2022
What Are You Doing To Make Your Customers’ Lives Easier?
Even though today we’re equipped with incredible technology, our lives are not easier. In fact, on one hand, we can instantly get in touch with anybody, but at the same time getting solutions is not faster than it used to be! As customers, we all know it very well when we ask for support but…
July 6, 2021
How To Make Best Use of Online Customer Reviews
So your customer decided to write an online review describing their experience and judging your organization. How many stars did you receive? Just one (very poor cx), three (decent), or an enthusiastic five-star review? What did the customer write in the comment section to add important details and motivation to their experience? Now take a…
April 29, 2021
12 Neuromarketing Techniques That Will Continue to Rule the Marketing Realm
Neuromarketing is a market research technique that helps marketers procure and assess accurate insights into various consumer behaviors. These insights are used to customize marketing solutions based on consumer needs and elicit specific favorable responses to marketing content, advertisements, and product packaging. Various technological advancements have been instrumental in aiding the growth of neuromarketing, such…
April 22, 2021
How To Use Customer Service To Retain Customers And Boost Your Sales
According to HubSpot Research, 93% of customers are likely to make repeat purchases with companies offering excellent customer service. Additionally, happy customers are likely to share their positive experiences and refer about 11 people, acting as the perfect mouthpieces for your brand. On the other hand, poor customer service can cost you heavily. American companies…
February 25, 2021
6 B2B Customer Experience Challenges (And Solutions)
In the past few years, Customer Experience or CX has become a factor in the divide between successful and struggling businesses. A layered CX strategy can excite and engage your customers, keeping them associated with you for a significant time. However, it’s unfortunate that brands have to struggle to execute their vision. Also, because CX…
