7 Ways To Build Trust with Your Content Marketing
Trust! No business can get off the ground without it anymore. Lose it, and you’re done for! In this article, Michael Brenner offers 7 tips to help you build trust with your content marketing. This is another in our “Great Articles You may have missed” series. Build Trust with Your Content Marketing Trust is the…
What Constitutes Content Theft? Here’s What We Think
A few days ago, Curatti founder and CEO Jan Gordon noticed that someone who promotes Website Jacking was following her on Twitter. Actually, he’s one of many resellers of a $27 program that promotes a practice that we call content theft. He’s following me also. Is he or are any of his customers using our…
10 Steps To Develop Your Social Media Content Strategy
Out of all challenges the current market imposes for businesses, one is particularly interesting for us: social media leadership. Each company needs to establish itself as an authority in the world of social media. Due to the lack of a proper strategy and money constraints, that strategy often fails… miserably. What are these people doing…
How to Determine Your Social Media Branding Strategy
Jenn Herman talks about Social Media Branding, including style, content type and strategy, brand voice and interactions. And she rounds it out with a mention of brand loyalty. It is another in our “Great Articles You may have missed” series. The Right Social Media Branding Strategy For You You may thinking that branding for social media…
How Much Should You Invest in B2B Marketing?
As many will attest, B2B marketing requires a very strategic approach. Unlike B2C, where you are only working to appeal to a single person, your messaging must adhere to a multitude of interests and concerns. When dealing with larger B2B organizations, there may be 5 people with whom your marketing strategy must speak: The Initiator…
The Importance of Visual Search In Your eCommerce Website
It’s a fact that our brains process visual images faster than textual information. This carries forward into Internet consumption, with users preferring to see content rather than read it. Fuad Ahmed, a web developer and designer, emphasizes the importance of visuals. He states that many surveys and studies prove that visual content is more intriguing…
Flipboard – The Fun and Easy Way to Generate Traffic
If you grew up in the era of magazines, you will love Flipboard. Even if you came after that magazine era you still may love it. The first type of magazine or as they called it then “periodical of amusement” may date back to 1672. It was founded by Jean Donneau de Vize and contained…
Essential Digital Marketing Techniques for Entrepreneurs
Before exploring some very helpful digital marketing techniques, let’s first try to understand the core concept of digital marketing: The prevailing business dynamic is quickly becoming digital, and we are facing some inevitable changes in traditional marketing techniques. That is the reason that two out of three marketers have moved at least 30% of their…
Blogging Blunders (And How To Avoid Them) [Audio Interview]
On June 1st, my interview for the Summit on Content Marketing went live. For those who were unaware of this purely online event, it took place over 2 weeks. In that time, 105 people either gave presentations or were interviewed. Some were superstars. You can see a list of the keynote speakers below. I was…
5 Ways Non-Writers Can Nail Content Creation
There is no better way to establish your expertise, while adding value to your prospects and customers, than creating a blog. But, for a blog to be effective, you need to create quality and relevant content. And that is not an easy thing to do. Especially for non-writers. With content marketing gaining more relevance every…
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