“This post was sponsored by UnitedHealthcare. All thoughts and opinions are my own.” Shopping For Small Business Health Insurance A little over a month ago, we published the first part of this series. It was titled “The Simple UnitedHealthcare Small Business Solution”. It was an overview of the benefits to small businesses of providing a…
[et_pb_section admin_label=”section”] [et_pb_row admin_label=”row”] [et_pb_column type=”4_4″] [et_pb_text admin_label=”Text”] For Curatti’s very first expert roundup, we thought we’d start with one of the more important topics in marketing. To state the blindingly obvious, all businesses want sales. And in order to make those sales, they need leads! Lead Generation, and it’s digital cousin, Inbound Marketing are…
The best writers could still get better, right? This article by John Jantsch presents 9 simple writing tips to help you improve your content. It is another in our “Great Articles You may have missed” series. 9 Writing Tips Allow me to let you in on a little secret. You don’t have to be the…
Editor’s Note Curatti isn’t known as a technical blog. However, this article was a little too informative to pass over when offered. If you don’t ‘get’ everything Robert Mora is talking about here, I promise you’ll be far from alone. But sometimes, business owners just need to know what’s out there and be able to…
Ana Hoffman is a leading advocate of content repurposing. She has given classes on the subject. Here, she presents an epic article which includes contributions from some of the top thought leaders in the business. It is another in our “Great Articles You may have missed” series. Content Repurposing Content marketing without content repurposing is…
Instagram Mistakes To Avoid Instagram may not have Facebook’s popularity, but it does have the “cool” factor, with 59 percent of those between the ages of 18 and 29 using the service. For advertisers, that age group has always been a goldmine, since they’re forming brand loyalties that will last well into old age. But…
Everything we say or write is an attempt to convey a message. We tend to think that we excel in effective communication. But, like it or not, most of the times we fail. This is essentially due to two reasons: We have used unclear language (technical words, jargon or ‘brandalese’) that our listener could not understand……
Editor’s Note: As you know, we do like to mix things up once in a while. Undoubtedy, a large percentage of our readers are women. Chances are, quite a few of you are running a small freelancing business out of your home. This is for you, or for anyone who knows and loves one of…
Have you heard of in-app integration? Chances are you’ve already seen it in action. And it is quite certain that the trend towards it will grow at pace. Jenn Herman explains what in-app integration is, and explains the inevitability of its growth, in another article in our “Great Articles You may have missed” series. The…
Is your LinkedIn profile not attracting new opportunities for your business? Since being purchased by Microsoft in 2016, the robust social platform has been experiencing quite a few changes. Not only have profile designs been upgraded but the company has added new video features, messaging and enhancements to their publishing program. It’s not too late…
