Category: Strategy

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Shane Barker
February 14, 2017

10 High Profile Influencer Marketing Case Studies

Influencer Marketing Case Studies

In this “Great Articles You may have missed” article, Shane Barker presents 10 Influencer Marketing case studies. No, they aren’t ‘typical’. But there are lessons to be learned from each…. Influencer Marketing Case Studies You’ve read influencer marketing tips and how-to guides from experts. But there’s only so much you can learn from instructions alone. The…


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Ruchika Sharma
January 27, 2017

Your Complete Content Plan Part 1: Keyword Research

Keyword Research

As a Content Marketer working with a web push platform, at the beginning of every month, I encounter the trickiest part of my job – creating my monthly content plan. As much as I loved content marketing, I hated formulating my Content Plan. It was a nightmare for me! However, this one thing serves as…


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Ashley Faulkes
January 23, 2017

Boost Your SEO With These 4 Powerful Tools

SEO Tools

The right combination of the right tools can really be a game changer! Especially in the world of SEO. However, with so many available, it is hard to know where to begin.  If you type “SEO Tools” in Google, the results can be overwhelming. Give it a try! There are tools for: website rank monitoring…


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Susan Gilbert
January 17, 2017

12 Tools To Improve Marketing ROI, Strategy & Knowledge

Marketing ROI strategy

The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today’s theme centers around Content Marketing Tools. The subjects are: Increase your Marketing ROI Improve Social Media Marketing strategy Expand your Marketing knowledge   Increase Your Marketing ROI…


Daniel Ndukwu
January 11, 2017

How To Boost Your Business With a Great Quora Strategy

Make the most of Quora

Quora is largely uncharted territory for many.  You may get your daily email from them and see people asking questions that just make you roll your eyes. On the other hand, you’ve no doubt heard some people raving about how much it has helped them, Well, this article by Daniel Ndukwu is perfect for anyone…


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Katherine Crayon
January 5, 2017

Boost eCommerce Conversions with 15 Proven Web Techniques

With more retailers getting online, the competition becomes far more severe. The techniques that helped you grow online revenue a couple of years ago are effective no more. Online marketers need to come up with new solutions on how to sell for profit on the modern web. The key purpose of any online store is…


Michael Brenner
December 14, 2016

10 Great Tools To Boost Your Content Marketing

Content Marketing Tools

Another in our “Great Articles You may have missed” series. Michael Brenner presents a list of 10 great tools – some you will know and some you may not – to help with every aspect of your content marketing. Content Marketing Tools Are you looking for some tools that can take your social media engagement…


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Jenn Herman
December 13, 2016

How to Find (And Reward) Your Best Instagram Followers

Instagram followers

Continuing our “Great Articles You may have missed” series. Jenn Herman, poses the question “what are the truest factors determining who your best Instagram followers are?”. Hint: Not everyone has this right! Instagram Followers: Engagement beats Numbers In social media, where so many people are worried about how many followers they have, I’m more interested in who my followers…


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Shane Barker
December 12, 2016

11 Common Product Launch Mistakes and How To Avoid Them

Mistakes

Product Launch Mistakes Are Sooo Common! Excited about launching your new product? Of course you are! But maybe your excitement is mixed with a tinge of anxiety as well. This is all perfectly normal since most product launches fail. In fact, CMS Wire reported that around 80% of newly-launched products fail in the consumer packaged…


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Susan Gilbert
December 6, 2016

Improve Your Customer Reach Through Target Market Research

Would you like to hone your customer reach strategies and find the most interested prospects for your business without a lot of guesswork? With a great target market research game plan, you can. You just need to find out who exactly your audience is and what matters to them the most. As you gain an…


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