6 Ways Blockchain Can Help Your Digital Marketing
Presently, concerns regarding privacy and data-security are at all-time high. While people are becoming more aware and have their guards up about the data they share online, advertisers also prioritize brand security above anything else. These potential data-security & information breaches can be eliminated if businesses start using blockchain for their digital marketing efforts. Blockchain…
Emotionally Intelligent AI Is Coming. Are You Ready?
Emotionally Intelligent AI? It’s what every tech company is working towards. And it’s the subject of a particularly thought-provoking article by Daniel Newman, in our “Great Articles You may have missed” series….. The Case for Emotionally Intelligent AI When you’re having a really bad day, chances are good that your friends are going to notice –…
The Growing Importance of Blockchain Technology
The New Alternative Economic Systems (Part Two) The Growing Interest of Companies and Institutions This is Part Two of Raymond’s eye-opening article on alternative economic systems. If you thought that blockchains were strictly a way of keeping track of Cryptocurrencies, think again! Better yet, read this article! To read part one first, click here. Warning:…
Teens & Tech: Research Shows What the Future Holds
Another in our “Great Articles You may have missed” series. We hear much about the new Digital Natives and how different they are (or may be) from the generations which preceded them. Shelly Kramer delves into recent research on Gen Z, taking a closer look at their likes and dislikes. Not discussed here, but could…
The Top Digital Marketing Technology Trends & Solutions
Continuing our “Great Articles You may have missed” series….. As the speed with which digital marketing changes continue to increase, business and marketing executives are forced to continually evaluate the effectiveness of their efforts. The importance of understanding the technologies, platforms and content being used is a crucial element of digital marketing success. At the heart…
Customer Loyalty – 5 Ways SoLoMo Disrupts Loyalty
World Is Upside Down The world is upside down and SoLoMo is to blame. SoLoMo stands for Social, Local and Mobile and the combination of these power trends is leveling the karma of many traditional brands. This Curatti post examines 5 Ways SoLoMo disrupts customer loyalty for car makers and dealers. Least you think its…