5 Things B2B Marketers Should Learn from B2C
It isn’t uncommon for B2B marketers to be faced with the challenge of creating exciting marketing campaigns around technical enterprise solutions. B2C marketers, on the other hand, have a field day generating content that connects instantly with audiences. They use a variety of media such as images, audio, video, social media, and so on. This…
16 Facebook, Twitter, AI and Business Marketing Tools
The following is made up of 4 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Improving your Facebook Page Better business management Artificial Intelligence Tools Marketing management for Twitter Use These Facebook Apps To Help Grow Your Page 1)…
Here’s How You Can Drive ROI with User-Generated Content
We are living in times where people click before they eat, and look at the world through their camera lens. Everyone with a mobile phone and a social media account is a publisher these days. And some are writing about products and brands! This is a form of user-generated content. But, what does this mean…
The Hottest Social Media Marketing Tools [Infographic]
In terms of reliability and consistency, social media is the most stable avenue for brand exposure the world has ever known. People whole-heartedly incorporate social media into their everyday lives. And that opens up an unprecedented opportunity for businesses to connect with their target demographics. In the USA, more than $14.8 billion was spent on…
Drooping Customer Engagement? Social Media To The Rescue
Customer retention and repeat purchases don’t have to be a myth. All your customers, or at least 80% of them, are merely hungry for a personalized experience. If you can give them that, you can crack the code to higher engagement. As for the channel of engagement, while a blog and a customer support team…
What Marketers Need to Know About Social Media Marketing: The Movie
Have you seen Social Media Marketing: The Movie yet? If not, you should. I made the movie because I wanted to explore how businesses can use social media to boost their brand online. To that end, I sat down with several key influencers in digital strategy. They shared some insights I hadn’t thought about before.…
3 Ways Marketers Can Use Social AI For Lead Generation
Artificial Intelligence’s impact on marketing continues to gain speed. In this article, Shelly Kramer looks at the early steps of Social AI and how it can boost Lead Generation. It is another in our “Great Articles You may have missed” series. Social AI For Lead Generation Marketers use social in a variety of ways, from searching for social…
B2B Content Marketing Mastery: Optimize Creativity & Conversion Rate
Content creation is by far the most important B2B marketing tactic. It has two basic purposes – to boost website traffic and increase conversion rate. According to the research, content marketing costs 62% less than traditional marketing but generates about three times as many leads. However, it’s not easy to achieve these goals in the…
How To Use Video Marketing In The Era Of Short User Attention Span
Human society has been speeding up incessantly over the last couple of decades, which leads to people living faster lives overall. Consumers no longer have the patience they used to in the 80’s. The new reality is that marketers now need to grab attention really fast. The Era Of Short User Attention Span Hollywood has…
12 Tools and Strategies For Email, WordPress, and Pinterest Marketing
The following is made up of 3 “Monday Tips” articles, each of which talks about four helpful tools and resources around a specific area of your business. Today, the subjects are: Email Marketing Tools WordPress Plugins for SEO Pinterest Marketing Four Email Marketing Tools For Better Conversions 1) Professional emails made easy – Mad Mimi…
« Previous Page — Next Page »
