10 Ways to Convert Leads for Your SaaS Business Through Email Marketing
Email marketing is as old as the internet. Over the last 20 years, it has evolved and became a go-to digital marketing strategy for businesses across many verticals. Approximately 50% of marketers in the US are planning to increase their spending on email marketing. One of the reasons is that it delivers. For SaaS businesses,…
Digital Trends to Grow Your SaaS Business in 2021
To maintain business growth, you need to strike a balance between how your SaaS product drives user behavior and keeping an eye on trends. Product developers can sometimes get preoccupied with the former and lose sight of the importance of being intelligently reactive. New technology, disruptive software tools, global events, and gradual changes in user…
