7 Tools to Create a Successful Local Content Marketing Strategy
Content marketing is the foundation of any digital visibility strategy, including local business marketing strategy. When done correctly, it increases brand awareness, builds loyalty, and leads to gradually and consistently increasing sales. Many local companies are unfortunately not doing it the right way. Many businesses think that content strategy is simply about creating a set…
Why You Can’t Ignore Local Marketing
Any digital marketing strategy worth its weight in gold incorporates multi-channels and multi-platforms. Some examples might include: Social media marketing Email and newsletter marketing Lead generation Content marketing With potential customers now more accessible than ever, it’s even more important for business leaders to think about where engagement can happen. It’s important to create a…