Communities are the Future – Are you In?
By Bryan Kramer As humans, we’re used to joining communities in the physical world. We coach our kid’s sports teams. We go to conferences and have co-workers. We belong to book clubs and non-profit groups seeking to learn something new or make our world a better place. Even our own families are small communities. Most…
How to Run Successful Instagram Contests
This is the tenth post in a 12 month series on the use of Instagram for businesses. If you’re using Instagram for your business, you definitely want more, targeted fans, you want better interactions and engagement, and you want to reward your followers. Fortunately, Instagram contest are the best way to do this! And, on top of…
How to Get More Targeted Followers on Instagram
This is the ninth post in a 12 month series on the use of Instagram for businesses. If you’re using Instagram for your business, then you want to expand your reach and get in front of more customers and potential customers. Having more, targeted followers on Instagram will ensure more people see your message and increase…
Amplify Your Messaging With a Less is More Strategy
By Lee Traupel I can’t believe the amount of content shared targeting small business that rhapsodizes about the endless rewards bigger brands are generating with social media marketing like Toms, SAP, Cisco, Intel, SalesForce, et al. Many of you do not have the marketing resources, staff and/or technical expertise to create and deploy this…
How to Create an Effective Hashtag Strategy for Instagram
This is the eighth post in a 12 month series on the use of Instagram for businesses. If you’re using Instagram for business, then you really should be incorporating hashtags into your posts. The simple act of adding the right hashtags can drastically increase the reach of your posts, boost engagement, and allow you to reach…
5 Ways to Get More Followers on Instagram
This is the seventh post in a 12 month series on the use of Instagram for businesses. While we don’t want to over-focus on the number of followers you have, the reality is that more followers mean more eyes on your posts and more opportunities to drive traffic and sales from your Instagram account. I’m…
5 Tips for Sharing Ideal Images on Instagram
This is the sixth post in a 12 month series on the use of Instagram for businesses. In this series on Instagram, I’ve been giving you tips to use Instagram successfully for your business. Of course, Instagram is really all about photos so you can’t really use Instagram effectively if you’re not sharing the best images. In this…
How to Format Your Business Instagram Profile
This is the fifth post in a 12 month series on the use of Instagram for businesses. If you’re using Instagram for your business, there are a few things to really consider in formatting your Instagram profile. Since Instagram doesn’t differentiate between business and personal accounts, you have to take maximum advantage of the options…
30 Instagram Rules for Your Businesses
This is the fourth post in a 12 month series on the use of Instagram for businesses. If you’re struggling with how to use Instagram as part of your marketing strategy, it might be because you don’t know what to do and what not to do. To help you out, I’ve put together a list…
Great Visual Storytelling Tools to Make Your Content Go Viral
In my last article we talked all about visual storytelling — why it’s important for your business, how to think about it so it will work for you, and then I shared examples of companies doing visual storytelling really well — and being successful as a result. Yahoo! At the end, I promised that my…
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