Why People do not Choose What Content They Consume
The Illusion of Choice People believe that it is purely their choice, when they determine what to do, where to go, what kind of information to consume. Is it? Not really. It started thousands of years ago and continues to this day, – most of people’s actions are under the influence of their reference groups.…
It’s a Publish or Perish World for Content Marketers
By Lee Traupel So, you just uploaded some great content to your blog post and shared it across you social accounts expecting a signal back from the universe. But nothing: a ping with no echo. Instead the old hawk and drone story hit you upside the head. #realization You remember, the one your grandad used…
Why There Is A Curatti In Your Future
. The Curatti Exception Last week several fascinating and important conversations about the future of Internet marketing, websites, truth, justice and the American way happened (linked below). Great thinkers like blogger Mark Schaefer, Scoop.it’s CEO Guillaume Decugis, Curatti’s founder Jan Gordon and others discussed “content shocks” and asked if content curation can save us. These…