5 Ways to Find New Customers Online Without Breaking the Bank
By now, you’re probably sick of reading that social media is a boon for businesses. This ‘chorus’ is served on pretty much every business marketing blog out there. Don’t get me wrong. It’s a good chorus. Social media IS the best platform for promotion in history because of the sheer number of users and affordability.…
How to Use Slideshare to Build a Stronger Personal Brand
As marketers, we are faced with a multitude of platforms and content tactics to reach our audiences. As the amount of content created on a daily basis increases and trends in content consumption change, it’s necessary to experiment with new forms of content and new platforms. Platforms that enable us to create, distribute and embed…
How To Build Your Writing Career From Home
Did 2020 change your life? I bet, there are very few people who’d answer “no” to that… COVID-triggered lock-downs have sent hundreds of thousands of people to work from home, whether they had planned that or not. And let me tell you from personal experience: Working from home is not for all types of personalities.…
Best Marketing Analytics Tools That Use AI To Improve ROI
Marketers have access to more customer data than ever. It would take days, if not months, to leverage the information to fuel successful marketing campaigns manually. That’s where AI marketing analytics tools can help. AI-powered tools provide the insights that you need to understand your audience, automate your campaigns, and proactively engage with every sales…
How to Turn Your About Page Into a Lead Gen & Link Acquisition Funnel
Is your About page set up to generate and nurture leads? Is it doing a good job? Does it make your brand interesting enough for a blogger or a journalist to include your brand in a story? Why not? Ever since we were kids, we’ve been instructed to avoid strangers. Your About page needs to…
